Custom Cakes, Pastries, and Artisan Bread - Wentworth & Fenn

Team Subkit -

Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Sam Ward, Owner of Wentworth & Fenn, located in Charlotte, NC, USA.

What's your business, and who are your customers?

I own a Gourmet Bakery in Charlotte, NC. We sell small, seasonal pastries, Artisan Bread, and custom cakes/wedding cakes. Our customer base is sprinkled with a variety of different folks. Between the storefront and private orders, we get customers from all walks of life.

Tell us about yourself

I've been in the industry since I was fifteen. I always knew I wanted to be a pastry chef. It took a few years to realize I wanted to own my own bakery. I was an executive pastry chef at a fine dining-restaurant here in Charlotte. I was starting to hit my head on the ceiling, and I realized there wasn't anywhere else for me to work in Charlotte at the time. That's when I decided I'd start the journey to opening Wentworth & Fenn. I truly love what I do and the bakery. My staff and our customers make me proud to bake and show up day to day.

What's your biggest accomplishment as a business owner?

Knowing my staff is well taken care of and the customers are getting quality pastries.

What's one of the hardest things that comes with being a business owner?

Wearing all the hats. It's very difficult to juggle everything that comes with running a business and finding balance with my personal life.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Just do it. You'll regret not trying.
  2. Don't be too proud to ask for help.
  3. Be organized and thorough.

Where can people find you and your business?

Website: https://www.wentworthandfenn.com/
Facebook: https://www.facebook.com/wentworthandfenn/
Instagram: https://www.instagram.com/wentworth_and_fenn/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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