Show Your Light - Viral Vibe

Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Nima Eusman, CEO of Viral Vibe, located in Washington, DC, USA.

What's your business, and who are your customers?

Viral Vibe is a movement to unleash the love and magic of the divine feminine. Our slogan and core principle is "a woman's vibe gone viral." We believe that every woman has her own unique VIBE that can go viral once she embraces her unique sole print, in other words, her "vibe." Our clients are women from all over the world searching for the truth to live the lives they choose to lead. I work with many women entrepreneurs, professional women, and household CEOs. Our clients tend to be women who ask deeper questions, seek their truths, and share their truths with others. They do so with their unique "vibe" and go "viral," not necessarily viral as going viral on social media, although that happens, but going viral with their gifts and vibes with confidence, momentum, and consistency. Many times we hold ourselves back from our path and get overwhelmed with the trials and lessons divinely or not divinely orchestrated. Going viral with your truth and your message starts within you before it can touch or transform others.

Tell us about yourself

Since I was a child I was always drawn to learning about myself and why I am here on this planet, as well as sharing what I have learned with others. I speak 3 languages fluently and know the basics of 2 other languages. My journey with self-development, coaching, and mentoring started in middle school. I did not know what coaching was at the time, but I had never heard of it until 2010. However, one day in 2010, sitting at my fancy corporate office in the Middle East and feeling unfulfilled, I googled careers in consulting and accidentally saw an article about coaching. As soon as I read the ICF's (the International Coaching Federation) definition of coaching, my soul recognized that this is what I have been doing and want to experience, to have my own coach. It all made sense, so I found a coaching program in the US and flew to the DC area to attend a 4-day intensive workshop on what coaching is and how to become one. Later in 2012, I got certified as a business growth coach, but my journey did not end there!

It was just the beginning of a long, challenging, rewarding, and even more challenging path to overcome my programmed self. I am not using the word challenging to discourage anyone; I am using it in an uplifting way because the road to finding your truth, your vibe, is a road less traveled. I am so grateful that this industry (coaching) is now full of many amazing women and men that can help people, even coaches like myself who have been in the industry for a long time.

I own two brands; one is for Arabic-speaking women and men. The other is this one (Viral Vibe), the English-speaking and global brand. I grew up in Saudi Arabia in the 80s and 90s, when things were very difficult for girls and women. Luckily a lot has changed now in a positive way for women. However, growing up and from 5th grade until I finished high school, my face was covered every time I had to leave my parent's house. I was also a minority and an alien from east Africa living in Saudi Arabia because my father had a job there. What I am trying to say is that a lot of the time, I felt invisible. I felt like I did not fit in, belong, or even be heard. We all go through different traumas and less desired experiences growing up. I have learned that my early experiences shaped the woman I knew I could be because I came to this world with a soul blueprint. No bad experience can take that away from you; however, there is always healing to do, and that is how we grow and evolve and help others evolve too. What motivates me every single day, despite my current challenges as a newly single mother who is homeless (another experience to grow from and thankfully not in the streets but with good people), is the belief that I am one of the women who are creating generational wealth for themselves, their families, their communities, and their clients. I do it for my young, disempowered self who never stopped believing in herself and for my daughter.

What's your biggest accomplishment as a business owner?

My biggest accomplishment is never giving up on myself, my businesses, and the people I am meant to serve. No matter what happens, you always have a second, third, and millionth chance to get up and do it again. Not because someone else is giving you permission to try again or have a second chance, but because who says you can't have unlimited chances as long as it is your calling. Only you would know that it is your calling! I am proud that last year within 9 months of launching our Arabic-speaking brand, we made close to $100K.

What's one of the hardest things that come with being a business owner?

Overcoming your programmed self! The fear, the voices that tell you you can't, you are not good enough. It is not the knowledge that is the hardest to acquire because we live in a time when knowledge is accessible to most people. It is the evolution and growth of your soul. It is finding your "inner vibe," as I call it, and embracing it. Once you do that, you can go viral within yourself and project that positively on your business.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Never give up. There is always a way! Bring your form of spirituality and healing into your life and business.

Where can people find you and your business?

Website: https://www.nimaeusman.com/
Facebook: https://www.facebook.com/nima.eusman.us
Instagram: https://www.instagram.com/viralvibexo/
LinkedIn: https://www.linkedin.com/in/nimaeusman/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.