Transparency from Bean to Cup - Frog Friendly Coffee

Interested in starting your own entrepreneurial journey in food and beverage, but not sure what to expect? Then read up on our interview with Karla Ferster, founder of Frog Friendly Coffee from Canoe, BC, Canada.

Tell us all about your business...

We live our values outlaid and are committed to maximum standards. We are sourcing from source to cup transparently while protecting our piece of the last cloud forest of Mexico with responsible agroforestry.

What's your background and motivation to grow as a solopreneur?

We choose to react or respond to the world around us, and I respond and lead by example. Doing business equitably and positively for all involved gets me up and moving every day.

What's your biggest accomplishment as a business owner?

As a business owner, my greatest accomplishment has been the team I have cultivated. They make everything we do possible.

What's one of the hardest things that come with being a solopreneur?

Self Doubt! I fight with it every day. But it's balanced with my cliff jumper nature.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Success has to be more than financial. Know the big picture but focus on just the steps. We grow from failure.

Is there anything else you'd like to share?

Life is short. Don't waste time. Endeavor to leave the world better than you found it.

Where can people find you?

If you like what you've read here and have your own story as a solopreneur that you'd like to share then email community@subkit.com, we'd love to feature your journey on these pages.

Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.