Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Dejaye Botkin, Founder of Toast of Luxury, located in Scottsdale, AZ, USA.

What's your business, and who are your customers?

I have a travel consulting business specializing in Arizona and Southern California travel.

Tell us about yourself

I have been working as a psychotherapist for over twenty-two years, and I am retiring from therapy and pivoting to travel consulting, which has always been a passion of mine.

What's your biggest accomplishment as a business owner?

I am a new company, yet so far, my biggest accomplishment is creating a brand for myself in Scottsdale, Arizona, with many restaurants and resorts.

What's one of the hardest things that comes with being a business owner?

The biggest challenge in this business is competition. With so many influencers on social media, travel blogging and consulting services take more work to promote.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Learning marketing skills on your own or from taking a class! Refrain from depending on companies to market for you because they can get costly and do not necessarily understand your vision.
  2. Create a website and link all of your social media postings to your website.
  3. Keep up with posting - people will forget you if you create too much space between posts!

Where can people find you and your business?

Website: https://toastofluxury.net/
Facebook: https://www.facebook.com/profile.php?id=100071896192972
Instagram: https://www.instagram.com/toastofluxury/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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