Your Path to Growth - Technique de Vente Edition

Interested in starting your own entrepreneurial journey in business development but unsure what to expect? Then read up on our interview with Victor Cabrera, CEO of Technique de Vente Edition, located in Bédarieux, Occitanie, France.

What's your business, and who are your customers?

Technique de Vente Edition helps entrepreneurs, salespeople, and business leaders to sell more, faster, and more often.

Finding customers, making contact, convincing, dealing with objections, and closing the sale, it's not innate, but they can be learned. Technique de Vente Edition offers 95% free content (articles, podcasts, videos) to help businesses of all sizes. And 5% premium advanced training to accelerate return on investment. Technique De Vente Edition has different types of services for different targets. Face-to-face commercial conferences and training for large groups and middle-size companies. Complete online training modules on specific business issues (prospecting, objections, closing, etc.) for small businesses, salespeople, and independent entrepreneurs

Tell us about yourself

Most people have a good product or service, know-how, or expertise, but they don't know how to sell it. And as Lincoln said, the one who has a good idea and who does not know how to sell it is no more advanced than the one who does not have one. This is the reason why the failure rate in business creation and the turnover in the commercial function are so high. It's always a sales problem!

From a simple blog www.technique-de-vente.com and via social networks and fully digital strategies, I decided to share my field expertise and commercial techniques to help salespeople, entrepreneurs, and managers of VSEs / SMEs to sell themselves better and to better live their professional activity. By developing their situational business intelligence, we develop their skills and their economic performance. This naturally affects the quality of their private life.

The concept? It's simple: 95% of the content is free in order to be able to help as many people as possible, including in developing countries. And then, for those who wish to go faster and further, we offer precise or complete, and tailor-made commercial solutions.

My greatest pride is the success of my clients and the spontaneous testimonials that we regularly receive. Here are some of the customer reviews published on the networks :
Trustpilot
Google Business
Facebook
YouTube

What's your biggest accomplishment as a business owner?

The blog www.technique-de-vente.com is number 1 in the French-speaking world, with more than 16 million visits in 167 countries and 21,970 customers. And I was elected Best Sales Training CEO 2022 at the French CEO of the Year Awards: https://www.eubusinessnews.com/winners/technique-de-vente-edition/

What's one of the hardest things that comes with being a business owner?

The hardest thing for an entrepreneur is to go the distance over time, to continue innovating to outrun the competition. You have to bring maximum value to the market; otherwise, customers will quickly forget you.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Test your idea as quickly as possible to validate customer interest rather than spending months or years developing something no one wants.
  2. Bring maximum added value to your prospects and customers. You have to know how to give in order to receive in return.
  3. Be passionate about what you do, or you won't last.

Where can people find you and your business?

Website: https://www.technique-de-vente.com/
Facebook: https://www.facebook.com/techniquedevente/
Twitter: https://www.twitter.com/technique2vente
LinkedIn: https://www.linkedin.com/in/victorcabreratdv/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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