Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Dana Duerson, owner of SUMMER+BASH, located in New Orleans, LA, USA.

What's your business, and who are your customers?

SUMMER+BASH is a custom apparel shop featuring tie-dye, hand lettering, embroidery, and more. Our customers are mostly parents and gift givers, but we have every type of customer imaginable.

Tell us about yourself

I started this business after leaving the corporate graphic design world. I had a one-year-old and wanted something with a lot more flexibility than my corporate job allowed. I started SUMMER+BASH as a simple tie-dye shop three years ago and expanded from there. My kids are my motivators! They’re the reason I continue to expand the business with new designs and products each and every day.

What's your biggest accomplishment as a business owner?

My biggest accomplishment has been being able to fully support my family through this shop that I originally started with no real expectations!

What's one of the hardest things that comes with being a business owner?

Customer service has been my biggest struggle! I do my best to make sure every customer is happy, but some people are just mean😭.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Start small! Start with just a few products to figure out what sells and slowly expand on those.
  2. Research and learn before starting. Don’t just jump into it without the proper preparations to make sure you have a smooth start.
  3. Anyone can do it! I literally started this business by watching a few tie-dye tutorials on YouTube.

Where can people find you and your business?

Website: https://www.etsy.com/shop/summerandbash/
Instagram: https://www.instagram.com/Summerandbash/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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