Interested in starting your own entrepreneurial journey in mental wellness but unsure what to expect? Then read up on our interview with Lyndsey Proctor, Owner of Serenity Recovery and Wellness, located in Riverton, UT, USA.
What's your business, and who are your customers?
We are a counseling center focused on maternal mental health. Our clients are pregnant and postpartum women experiencing mental health disorders such as depression, anxiety, trauma, pregnancy, or postpartum loss. Our center offers outpatient treatment services to our clients, including individual therapy, group therapy, mother-infant therapy, couples group therapy, and more. Every client's therapy needs are different, and we strive to meet them with different care models; our clients love that about us.
Tell us about yourself
During my 15+ year career as a social worker, I've always loved working with different populations of women. After a few years of working in an in-patient behavioral health unit at a hospital, I noticed mothers being admitted that didn't necessarily need to be there, but there was a lack of care or support to refer them to. I started my business filling that needs to support mothers; the rest is history.
What's your biggest accomplishment as a business owner?
We recently completed our 5th year in business. It's amazing to look back and see how small we started with 2-3 clients, and now we've surpassed helping over 500 local mothers with their mental health.
What's one of the hardest things that come with being a business owner?
I've always loved working with clients; sometimes, I forget to work on the business instead of in the business. I love to be in the thick of it with our staff and clientele, but that does cause some neglect to the strategic part of growing our small business.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Wow your clients with service; we chose to listen to our clients and meet all their needs.
- Don't be afraid of serving a small niche of clients if you're the best at it.
- Even cleaning the office toilets is not beneath me; you'll wear all the job duty hats when you start.
Where can people find you and your business?
Website: https://www.serenityrw.com/
Facebook: https://www.facebook.com/SerenityRW1/
Instagram: https://bit.ly/3yVvdfw
LinkedIn: https://bit.ly/3OZMD0f
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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