Start Building Your Online Presence Today - SEO Optimizers

Team Subkit -

Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Brandon Leibowitz, owner of SEO Optimizers, located in Venice, CA, USA.

What's your business, and who are your customers?

I help small and medium-sized businesses get more organic (free) traffic from Google by using SEO.

Tell us about yourself

My name is Brandon Leibowitz, and I run and operate SEO Optimizers. We are a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn converts into clients, sales, leads, etc. I got my start in digital marketing in 2007 after graduating from college with a degree in Business Marketing. In my first job, I handled the marketing aspects of an e-commerce website. The company that I worked for was a national eCommerce brand that had recently built its website and was looking to bring more traffic to it. I had no idea what I was doing, and neither did they. I spent a lot of my time reading books and joining digital marketing forums to learn as much as possible about this new type of marketing. The company and I attended classes and workshops together, which was extremely beneficial for both of us. That is why I personally teach all SEO workshops (check out upcoming classes here.) I helped them with the following tasks: search engine optimization, email marketing campaigns, creating an affiliate program, optimizing paid ads on Google AdWords, setting up social media profiles, and a bit of web design. You could say that I wore a lot of hats working for this company.

In 2008, I realized that most businesses would need a website to stay competitive in the future. Having a website is only one piece of the puzzle. Ultimately, they need someone to help market their website to bring in traffic that will, in turn, convert to clients. I made the decision to stick with digital marketing and, since then, have started my own company, SEO Optimizers. A friend of mine built me a website in exchange for doing SEO for his insurance website. I got him ranked above government websites for all of his major keywords.

What's your biggest accomplishment as a business owner?

Being able to quit my full-time job to focus on my business.

What's one of the hardest things that comes with being a business owner?

Time management to work and grow the business along with hiring qualified employees.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Get a mentor!
  2. Start hiring people who are more skilled than you.
  3. Get traffic from as many sources as possible: SEO, Google Ads, Social Media, Email marketing, etc. The more, the better.

Where can people find you and your business?

Website: https://seooptimizers.com/
Facebook: https://www.facebook.com/BrandonLeibs
Instagram: https://www.instagram.com/leibowitzbrandon/
Twitter: https://twitter.com/brandonleibs
LinkedIn: https://www.linkedin.com/in/brandonleibowitz/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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