Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Alayne Brisson, founder of Rosy's Kitchen, located in Ingersoll, ON, Canada.

What's your business, and who are your customers?

Our gluten-free, dairy-free, and egg-free baked goods help celiac and people with food sensitivities who want to feel good and buy fresh, homemade baking by offering online purchasing and making your experience convenient and reliable, plus having your taste buds and tummy happy.

Tell us about yourself

After myself and my kids found out about our food sensitivities, I spent my Sunday afternoons baking for the rest of the week so that my kids could have nutritious lunches that included baked goods. Things from the store didn't check all of the boxes of being free of food colouring, rice, corn, peanut, dairy, egg, and gluten.

Now with years of experimentation and learning, I can share my baking with everyone. I love hearing stories about how people have transformed their quality of life by following a gluten-free diet. When you first start, it can be overwhelming to figure it all out, but I hope I am able to help as many people as possible lead a healthy gluten-free life.

What's your biggest accomplishment as a business owner?

My biggest accomplishment with Rosy's Kitchen is building my own dedicated gluten-free kitchen so that I have complete control over the ingredients entering the kitchen and knowing that I am providing safe foods.

What's one of the hardest things that come with being a business owner?

The hardest thing at this stage in my business is that I am the one doing everything while I build my customer base to grow. I am lucky that I have experience managing my husband's business before this so that I can use that knowledge to make smarter decisions.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Be prepared to invest in your business and yourself.
  2. When self-doubt sets in, use your support network to bring you back to a happy place.
  3. Make sure you are filling a need that hasn't been met so that you minimize competition and bring value to your customers.

Is there anything else you'd like to share?

When I was thinking of starting my food business, I took a foodpreneur course through my small business center. This was invaluable and the best way to learn enough about the food business that I could hit the ground running, price properly, and be professional. I really encourage using the resources available to you for better planning and execution.

Where can people find you and your business?

Website: https://www.rosyskitchen.ca/
Facebook: https://www.facebook.com/rosysgfkitchen
Instagram: https://www.instagram.com/rosys_gfkitchen/
LinkedIn: https://www.linkedin.com/company/rosy-s-kitchen/

If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.

Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.