Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Parker Cates, Founder of Real Deal Companies, located in Richardson, TX, USA.
What's your business, and who are your customers?
We have three unique businesses that work together. Real Deal Sober living is a highly structured living environment for men and women, and Real Deal Therapy & Wellness is a mental health primary outpatient center offering IOP/PHP/Individual therapy. EMCD is our property company that just holds real estate. Our customers are generally people who are struggling with addiction and mental health disorders who want to change their lives.
Tell us about yourself
I got started in 2016 and decided to open my first sober living home. It wasn't anything miraculous. I just got a great team and continued to work obsessively. Over the years, we just kept growing and growing. I love to build businesses, so motivation isn't relevant. I just love what I do and don't think about it.
What's your biggest accomplishment as a business owner?
Being able to buy my grandma a house.
What's one of the hardest things that come with being a business owner?
Conveying your message to your people. Sometimes I get in the habit of expecting everyone to think like me and know why every decision is being made. That is wrong. I have learned (Through failure) how important it is to talk with your people and make sure they understand why we make certain decisions and how it is best for our businesses.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Start with way more money than you think you need.
- Business plans never work out the way they are intended. Get ready for extreme volatility.
- Be kind, and never forget to explain to all your people why you are doing what you're doing.
Where can people find you and your business?
Website:
https://rdsoberliving.com/
https://rdoutpatientrehab.com/
Facebook: https://www.facebook.com/realdealwellcare
Instagram: https://www.instagram.com/lordwaterbear/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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