Interested in starting your own entrepreneurial journey in wellness but unsure what to expect? Then read up on our interview with Carla Butler, Owner and Founder of Ora Sleep Coaching, located in Melbourne, Australia.
What's your business, and who are your customers?
I am a sleep coach for adults! I help people leave their struggles with sleep at the bedroom door so they can reclaim their health and happiness.
Tell us about yourself
Just like my clients, I also used to struggle with the most important human need - sleep. It started when I was working a highly stressful and unenjoyable job. I was tired, emotional, and strung out. I was drinking nightly to de-stress and then going to bed only to lie awake for hours watching the clock and calculating how much sleep I wasn't getting. My crappy sleep was also affecting my relationship. I was emotional, unreasonable and often flew off the handle at the tiniest of issues. But I hadn't even connected sleep to my health at this stage. I just focused on surviving the day-to-day and had no idea how it would affect me later in life. It wasn’t until my Dad passed away unexpectedly that the reality of my sleep “issue” became crystal clear as I started to see similarities in our lifestyles. So I decided it was time to go deep and figure out where I was going wrong. And Sleep Coaching started as a personal passion project! I spent hours deep in research and focused on fixing my own sleep - testing all this newfound knowledge on myself. Then it dawned on me that this was an opportunity to help others struggling with sleep too. So I undertook further study and started building a sleep improvement framework to use with clients. And the rest is history :-)
What's your biggest accomplishment as a business owner?
Surviving covid lockdowns in Melbourne.
What's one of the hardest things that comes with being a business owner?
Being the coach, the marketer, the strategist, the business development manager, and the CEO. It can be hard and lonely, but the people I help make it all worth it.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
I would absolutely recommend getting a coach or mentor and surrounding your self with other small business owners. Having a community of people in the same position is invaluable.
Where can people find you and your business?
Website: https://www.orasleepcoaching.com/
Instagram: https://www.instagram.com/orasleepcoaching/
LinkedIn: https://www.linkedin.com/in/carlabutler/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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