Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Shaun Frey, co-founder of nurish.ai, located in Calgary, AB, Canada.
What's your business, and who are your customers?
Nurish.ai is a meal planning software created for Personal trainers, Nutrition coaches, and dieticians to create custom meal plans for their clients in minutes. Nurish allows our users to create custom meal plans in a simple and effective way leading to a healthier, more educated public when it comes to nutrition.
Tell us about yourself
My name is Shaun Frey; I graduated with a degree in business and marketing but focused a lot of my early career working as a personal trainer. Well, working as a trainer, I noticed almost all my clients wanted meal plans, but I was unable to help on that side of things. Long story short, me and a close friend created a program that did it for us and then took that program and created something that is used by health and fitness professionals everywhere to quickly and accurately build meal plans for their clients. It all started out of doing something I lived and trying to find a way to give more to my clients and increase my own revenue. My ongoing motivation is from trying to help our front-line health and fitness professionals create sustainable businesses so that they can help keep this world healthy and educate everyone on how to eat for their lifestyle.
What's your biggest accomplishment as a business owner?
Taking an idea to fill a market gap all the way to the product. This is a long, difficult process, and being able to guide that to launch has been my biggest accomplishment.
What's one of the hardest things that come with being a business owner?
Trying to stay up to date on the market and find your target audience and deliver your product to them.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Have a written plan (business plan, business model canvas).
- Get honest feedback from people you trust to be honest and sometimes a little raw. (not just cheerleaders).
- Surround yourself with people who have strengths you do not, and ask for help!
Where can people find you and your business?
Website: http://nurish.ai/
Instagram: https://www.instagram.com/nurishbydesign/
If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.
Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.