Home Fragrance Lifestyle - Noura Blanc
Interested in starting your own entrepreneurial journey in candle-making but unsure what to expect? Then read up on our interview with Chasity Campbell, owner of Noura Blanc, located in San Antonio, TX, USA.
What's your business, and who are your customers?
Noura Blanc is a lifestyle home fragrance brand that is driven by purpose and backed by people born out of a passion for proving luxury and sustainability can coexist magically. With a collection of natural coconut wax candles, home fragrances, and lifestyle products that are ethically sourced and responsibly delivered, Noura Blanc is a brand that is beautiful in design and purposeful in philosophy.
Our customers value the spaces they create in their homes, and they take time to curate those spaces. They create an atmosphere that reflects their mood, and they use home fragrances to achieve that.
Tell us about yourself
I think I’ve always had an entrepreneurial spirit with a large dose of creativity. I naturally gravitate toward dreaming up ideas, products, and visions. My husband and I have talked often over the years about different types of businesses we could start “if we ever had the time” Fast forward to March 2020. Like everyone around the world, we found ourselves with nothing but time. Both of us work in education, and like so many during those early days of quarantine, we were working from home.
It didn’t take me long to realize I thrive in a work-from-home environment. I also had more time to spend on interests that had I had abandoned over the years and took time to rediscover myself. I knew it was time to reevaluate what was bringing me joy and how I could integrate more of that back into my life. I spent the next year and a half kicking around different ideas. There wasn’t an “aha” moment that fell into my lap, but more of an active, deliberate search for that big idea. I eventually landed on Noura Blanc. And it all just made sense.
My motivation comes from years of talking myself out of doing things that I wanted to do. I think I’m just in a space now where I no longer feel the need to hold back. I have a wonderful support system with my husband, and my kids are just amazing. They encourage me every day and are my biggest cheerleaders. Every day when I wake up, I am excited and completely thrilled to be building this.
What's your biggest accomplishment as a business owner?
I am still very early in. We are in the pre-launch days, but I am really proud of how hard I’ve pushed myself to step out of my comfort zone as we prepare to launch. I’m learning new things and growing every day, and figuring it all out. I am proud that I have been able to maintain a voice of humility and have humbled myself by asking for help when I need it and asking questions when I don’t know the answers.
What's one of the hardest things that come with being a business owner?
For me, it’s doing all the things. All. The. Things. Not only do I physically make the product, I order inventory, file the taxes, maintain the social media accounts, create marketing strategies, talk to customers, create pricing, ship, pack, and design. It’s never-ending, and it gets really overwhelming at times.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Don’t be afraid to ask questions. We don’t know what we don’t know.
- Be Yourself. As cliche as that sounds, there is no room for frauds in small businesses.
- Give Yourself Time. Time to figure it out. Time to breathe. Time to rest. Time to sleep. Entrepreneurship isn’t a race.
Is there anything else you'd like to share?
We launch on April 23, 2022. Our first collection is our Luxe Collection. Natural coconut wax candles are housed in 100% handcrafted concrete vessels sourced from local US artisans. It includes six vessel colors in three different sizes. The best part? A monthly subscription allows you to add drop-in refills to your original vessel. Not interested in a subscription? No problem, purchase any of our six unique fragrances solo or mix and match and create your own perfectly curated home fragrance signature collection.
We are offering 20% off for first-time orders when you sign up for our email list at www.nourablanc.com
Where can people find you and your business?
Website: https://nourablanc.com/
Facebook: https://www.facebook.com/nourablancthebrand
Instagram: https://www.instagram.com/nourablancthebrand/
Pinterest: https://www.pinterest.ph/nourablancthebrand/_created/
TikTok: https://www.tiktok.com/@nourablancthebrand
If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.
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