Interested in starting your own entrepreneurial journey in mental wellness but unsure what to expect? Then read up on our interview with Amelia Wilcox, Founder, and CEO of Nivati, located in Midway, UT, USA.

What's your business, and who are your customers?

We are a digital wellness platform that empowers individuals to discover and live their best lives through accessible, personalized well-being tools and experiences. Our product removes many of the barriers to getting the individualized help that people need.

Tell us about yourself

I am a licensed massage therapist who wants to bring massage to the workplace. I have always had a passion for self-care and providing ways to alleviate pain. We have since pivoted to include mental health, as well as other areas of well-being which helps to address the holistic health of individuals.

What's your biggest accomplishment as a business owner?

My biggest accomplishment came with the challenges we all faced with the pandemic. The market changed, and we had to adjust to being able to continue to provide a valuable product quickly.

What's one of the hardest things that come with being a business owner?

Making sure that I am fulfilling all of my roles, including that of a mother and wife, is a tricky balancing act as I work to ensure that the company grows and is successful.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Find your passion. Find the root of your passion, and then find a way to bring it to the world.
  2. Be willing to work harder than everyone else. Push through the negative thoughts and get it done.
  3. Find mentors. Surround yourself with experts that can support you and help you learn and grow as an individual and a business owner.

Where can people find you and your business?

Website: https://nivati.com/
Facebook: https://www.facebook.com/NivatiCo
Instagram: https://www.instagram.com/nivati_co/
Twitter: https://twitter.com/Nivati_Co
LinkedIn: https://www.linkedin.com/in/ameliamwilcox/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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