Interested in starting your own entrepreneurial journey in mental wellness but unsure what to expect? Then read up on our interview with Nicole Bankhead, Founder and CEO of Serenity Wellness and Counseling Center, located in Cypress, TX, USA.
What's your business, and who are your customers?
Serenity Wellness and Counseling Center is an award-winning holistic wellness center dedicated to helping our clients achieve long-lasting results beyond just talk therapy. Utilizing the power of the brain, our goal is to teach you skills you can use in your daily life – so you can feel empowered to take on life’s challenges, grow, and rebuild.
Our customers are looking for support for the entire mind and body. We provide one-on-one counseling, consultations with a dietitian, neurofeedback for stuck brain patterns, pain management and healthy habits, meditation/yoga, evidence-based practices that go beyond just talk therapy, and a prescriber for medication management.
What's your biggest accomplishment as a business owner?
Providing my staff with opportunities to better serve the communities through paid training and continuing education opportunities. Having the ability to give the staff fun team-building activities and supporting their passion for helping others. Their success is what helps me feel accomplished.
What's one of the hardest things that come with being a business owner?
Time management and making sure one is taking care of their own personal self-care. Learning how to “turn off” work and taking personal time to recharge.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Get a mentor in your field. Learn from others' mistakes. Expect to make your own mistakes but take them as a learning curve.
- Treat your employees how you want to be treated. “Customers will never love a company until the employees love it first.”
- “Create raving fans” through excellent customer service.
Is there anything else you'd like to share?
Our company values:
EXCELLENCE IN CUSTOMER SERVICE - “create raving fans.” At SWCC, we look at everyone as a customer. Whether a client, employee, contractor or business partnership. We strive to ensure that everyone’s experience is kind, thoughtful, helpful, and meets their needs.
Client care specialist who takes time to listen and match the client with the best fit for their individual needs. Clinician will also monitor treatment success and refer to another clinician if necessary.
COMMITMENT - “Without involvement, there is no commitment.” Client Wellness – We understand that client wellness goes beyond the behavioral health needs of the individuals we serve. Health and wellbeing are achieved only when all aspects of one’s life are considered. At Serenity Wellness and Counseling Center, we aim to create a treatment plan that includes a brain & body approach. Together with our clients, we create and follow a treatment plan that goes beyond just talk therapy, utilizing evidenced-based modalities and providing skills to be utilized outside the therapy environment.
OUR PEOPLE - “Customers will never love a company until the employees love it first.” At Serenity Wellness and Counseling Center, we want our employees to experience a satisfying, creative, fun, caring, and rewarding workplace, provided with opportunities for recognition, and learn how to achieve work-life balance. The primary responsibility of our leaders is to nurture the well-being of our employees.
CLINICAL EXCELLENCE - “Knowledge is key.” Committed to becoming EXPERTS in an area of specific interest. Through training and continuing education, the counselor works to follow a specialty they are passionate about becoming an expert in their field of interest. Allowing for more meaningful change for the client.
THE HEALTHY WAY - “Quality over Quantity.” SWCC strives to create an environment financially strong enough for clinicians to see less clients and provide more quality care for their clients.
COLLABORATIVE - “We work together always.” Whether collaborating with a team member at SWCC or referrals outside the office, we strive to work together to ensure all clients receive the best possible care for their needs.
PROFESSIONAL EXCELLENCE - “we are what we repeatedly do.” Absenteeism & Tardiness Regular attendance is important for clients and the smooth operation of SWCC. If one is late or absent, it places a burden on other employees and may impact productivity, customer satisfaction, and team morale.
Read more about us and our core values here.
Where can people find you and your business?
Website: https://serenitywellnessandcounseling.com/
Facebook: https://www.facebook.com/serenitywellnesscentercypress
Instagram: https://www.instagram.com/serenitywellnessandcounseling/
LinkedIn: https://www.linkedin.com/company/serenitywellnessandcounseling/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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