Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Victor Cheng, co-founder of Nametag, located in Bellevue, WA, USA.
What's your business, and who are your customers?
Nametag is a profile for individuals seeking ownership of their digital identity. With Nametag, users can connect all their social accounts, collect & share digital collectibles, and leverage their verified credentials to unlock new, curated experiences.
Tell us about yourself
I've been fascinated by blockchain technology for a long time! It all started back when I was researching it at UC Santa Barbara, which eventually led to my time at Microsoft, where I focused on Cloud & Identity. Sometime after, I dove into the crypto industry and worked as a Product Manager at Coinbase. During the pandemonium of the 2021 NFT Bull Run, I was grateful to have connected with my other two cofounders when we saw the need for a decentralized identity that doesn't sacrifice people's existing identities but rather integrates with them. And so, Nametag was born.
I'm motivated by my team, our users, and our mission to onboard the next 10 million people into web3. We believe we have a unique opportunity to do something really meaningful for the entirety of the space.
What's your biggest accomplishment as a business owner?
In one year, Nametag quickly rose to be the 3rd largest naming service on the Ethereum blockchain, and we grew to roughly 50,000 unique holders. We were able to close a seed fundraising round, which is empowering us to expand upon our mission of enabling decentralized identity.
What's one of the hardest things that comes with being a business owner?
Making financial and strategic decisions that impact the company's success and survival, all while balancing the needs of all stakeholders, including employees, users, and investors.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Know your target market and understand their needs.
- Develop a comprehensive business plan and constantly reassess & adjust where necessary.
- Form relationships that help increase your visibility and access to resources.
Where can people find you and your business?
Website: https://nametag.org/
Instagram: https://www.instagram.com/nametaglabs/
Twitter: https://twitter.com/nametagtweets
LinkedIn: https://www.linkedin.com/company/nametagnft/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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