Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Monique Rose, Founder of MoFit Health Club, located in Yonkers, NY, USA.

What's your business, and who are your customers?

MoFit Health Club is launching a unique online family fitness community, utilizing a subscription-based user-friendly mobile app built-in forum. The family fitness program will encourage weight management, improve child-mobility skills, and increase parent flexibility and strength while helping to alleviate causes of lifestyle disease. Families globally will want to download the app for fun family quality time, to increase daily exercise with or without children, and to network online with other fit parents and fitness professionals. Our platform currently offers free nutrition tips and affordable fitness packages for individual coaching and virtual coaching on www.mofithealthclub.com. We are excited to kick off our family fitness campaign with outdoor workshops in July 2022.

Tell us about yourself

I am a Creative Entrepreneur, Educator, and Consultant. I recognized that I found joy in creating systems that offer educational services to support families in fitness and finance. After earning a Bachelor of Arts in Communications from Albany State University and Masters of Science in Education from Herbert H Lehman College, I faced chronic health concerns due to depression, which was caused by binge eating and obesity. When my doctor brought up insulin at my eight-month postpartum appointment, I knew I needed to make drastic changes if I would ever enjoy the fruit of my labor. I was 23 years old, desperate for rebirth and healing. It was not long after that I started therapy and engaged in extensive scientific research to understand my physical and emotional struggles. After identifying the factors, I created a weight loss guide and began to follow it for five weeks. When I lost over 60 pounds in the span of 6 months, I became a personal trainer to help dozens of others, who also experienced weight loss with the guide, coined Mo’s 5 Step Challenge (hashtag #Mos5stepchallenge on social media). I established Mo’s Motivational Health Club in 2018 to offer weight management education through personal training, nutrition consultations, and fitness workshops.

What's your biggest accomplishment as a business owner?

My greatest accomplishment in business is learning from clients daily that they feel younger, healthier, and happier with the guidance MoFit Health Club provides, earning the start-up 20,000 monthly in revenue.

What's one of the hardest things that come with being a business owner?

The toughest part of entrepreneurship is creating balance and keeping that momentum as sudden changes arise. It is important to balance my well-being and team management, development and operations, daily tasks, and my daily family life. The bittersweet process I had to face while learning to do this required me to shed layers of myself that were created from pain caused by childhood trauma. I had to humbly accept when I was wrong in a decision and carefully get to the root of why I was wrong to prevent that occurrence again. This took extensive reading, traveling to make new connections, and leaving my comfort zone to have a paradigm shift. Overall, the greatest challenge is balancing personal development, professional development, team development, and time.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

The top three tips I have are specially for novice entrepreneurs:

  1. I strongly encourage novices in business to become life-long learners in their industry because the competition is highest when your knowledge is lowest.
  2. Always put yourself in the shoes of the customer to ensure that your product or service is easily accessible and to better understand the needs of customers as the industry continually changes.
  3. Establish your company with legal parameters in mind to avoid conflicts with your local government.

Is there anything else you'd like to share?

We aim to educate and empower families on fitness and finance for healthier and happier lifestyles. Here’s what you will find on our YouTube channel in the upcoming months:

Where can people find you and your business?

Website: https://www.mofithealthclub.com/
Facebook: https://www.facebook.com/mofithealthclub/
Instagram: https://www.instagram.com/mofit__healthclub/
Twitter: https://twitter.com/mofithealthclub
LinkedIn: https://www.linkedin.com/in/moniquekimrose0301/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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