Customized Pilates for Your Unique Body

Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Meghan Pickrell, Owner of Mind & Motion, located in Los Angeles, CA, USA.

What's your business, and who are your customers?

I have a pilates and wellness business. Mind & Motion opened its doors in 2011 in the heart of Los Angeles and recently went viral with an online pilates membership in 2021. Our clients are those who want a mix of both fitness and education. We give people the tools to create an informed pilates practice that supports the body with strength and mobility training. We tend to help people who have some vulnerability in their body - those dealing with chronic pain, prenatal, postpartum, or those who need a little more nurturing.

Tell us about yourself

I started as a graduate with a degree in dance, thinking, where can I go from here? That's when I was introduced to pilates and started my training. There are many skills required to be a good pilates teacher and movement specialist. You need to know the body, of course, but you also need to have a sense of how to best communicate with the client. I think I have a good sense of this and of how to meet people's needs.

What's your biggest accomplishment as a business owner?

Pivoting to an online platform when my business was closed for a full year in Los Angeles!

What's one of the hardest things that come with being a business owner?

Hiring! Finding your perfect team takes time.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Make sure you are creating your business around a need. No matter how good your product or service is, if there's no demand, it will be challenging.
If your business is self-funded, see how many of the tasks you can take on yourself. Labor is my highest expense, and I started by doing everything myself. I then hired based on demand.
Be open to new possibilities. Stick with your vision, but sometimes life requires you to bend in a new direction.

Where can people find you and your business?

Website: https://mindandmotionpilates.com/
Facebook: https://www.facebook.com/MindandMotionPilates
Instagram: https://www.instagram.com/mind_and_motion/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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