Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Sarah Schlafly, partner and co-founder of Mighty Cricket, located in Wildwood, MO.
What's your business, and who are your customers?
Mighty Cricket makes convenient snacks and meals that are healthy, sustainable, and delicious. Our customers are health and/or environmentally conscious. We also get a lot of athletes!
Tell us about yourself
Since I was a child, I have always been interested in social entrepreneurism. My passions lie in food, health, sustainability, and equity. What motivates me the most is knowing that every day at my company we are building an equitable protein supply to nourish the world.
What's your biggest accomplishment as a business owner?
Receiving an Arch Grant of a $50,000 equity-free investment.
What's one of the hardest things that come with being a business owner?
Having to do tasks that you have never done before nearly every single day.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
1. Keep your day job.
2. Start with a minimum viable product that you can use to test the market without spending a lot of money upfront.
3. Choose your cofounder wisely. Don't rush that decision.
Anything else you'd like to share?
Connect with me on LinkedIn! I'm always looking for opportunities to support and collaborate.
Where can people find you and your business?
Website: https://mightycricket.com/
Instagram: https://www.instagram.com/mightycricketco/
LinkedIn: https://www.linkedin.com/company/mighty-cricket
Facebook: https://facebook.com/mightycricketco
If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.
Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.
