New York's Finest Dry Cleaner - Meurice Garment Care
Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Wayne Edelman, CEO of Meurice Garment Care, located in New York, NY, USA.
What's your business, and who are your customers?
Meurice Garment Care is an iconic high-end dry-cleaning service that has been a leader in the tri-state area for the past 61 years since its opening in 1961. Meurice specializes in interior and wardrobe deep cleanings, as well as restoration services. With their industry-leading technology coupled with human precision and touch, Meurice can truly clean it all from the garment, bridal, home interior care, vintage, and more. They have cleaned gowns for Mariah Carey, suits and jackets for Nathan Lane, couture items from Katy Perry, and so many more, not only their couture garments but everything. Hermés frequently uses Meurice Garment Care to restore and clean unique items they don't want to send to Paris, etc. Their massive headquarters is located in the Bronx. CLEAN By Meurice, their east-end flagship, opened its doors in the summer of 2021, located on The Circle in East Hampton. The store does everything from dry cleaning, shoe and bag repairs, alterations, weekly bed linen care, laundry, and more with home pick-up and drop-off delivery. Additionally, they offer deep cleaning of your home interiors, which may include your couches, chairs, rugs, linens, etc., as well as outdoor chaise lounges, cushions, umbrellas, and more. Their CEO Wayne Edelman (who's been named the "Stainmaster") has been sharing his expert tips like proper garment care, stain treatment techniques, interior cleaning (carpets, couches, outdoor furniture, etc.), handbag and shoe restoration, at-home dry cleaning tips and more with the media for over 20 years.
Tell us about yourself
I first considered entering the family business while helping to renegotiate the lease for Meurice while working as a commercial real estate broker. My Dad never delegated responsibility and basically worked in the business, not on the business. I saw great potential in the brand. However, the business needed to be modernized and automated. I started full-time in the business in 1985. I read the E-myth by Michael Gerber and immediately adopted the concept. I marvel at what I created from a "Mom and Pop" business. While still a small business, we currently employ 40 persons, down from 50 pre covid. I am passionate about all of our business lines, love the diversification, and appreciate our team members who perform our services, for without them, we could not do the magic we do.
What's your biggest accomplishment as a business owner?
Purchasing our headquarters 16 years ago and remaining in business and prospering through covid.
What's one of the hardest things that comes with being a business owner?
The ups and the downs are part of you 24/7. It is difficult to disconnect.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
Read the Emyth....Make sure you are passionate about what you intend to do. Treat all team members with the utmost respect....
Where can people find you and your business?
Website: https://www.meurice.nyc/
Facebook: https://www.facebook.com/meuricenyc
Instagram: https://www.instagram.com/meuricenyc/
Twitter: https://twitter.com/clothesdr
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.