Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Esther Drost, Founder of Magic Reset, located in Clermont-l'Hérault, France.

What's your business, and who are your customers?

My business is Pain coaching - a new vision to eliminate back pain. Suffering chronic (back) pain is reducing turnover for entrepreneurs! My clients are business owners in their 40s and up who suffer chronic (back) pain and only get temporary relief from conventional methods like PT, massage, and chiropractic. My job is to coach in an online 5-week program with a radically different vision of back pain to eliminate pain and remain pain-free. Especially suitable for perfectionists, control freaks, and people pleasers. Referral package available for doctors. The approach of this program is mentioned as an option in the Best-practices document on pain management by the department of HHS (Health and Human Services).

Tell us about yourself

In 2012, while I was carrying my youngest son on my hip (yes, that’s what mothers do!), I slipped, fell, and hurt my back. The pain didn’t go away by itself, and I went to see my general practitioner. At that moment, a 6-year journey started to eliminate my pain. The pain was first felt in my back, then went to my leg for about 4 years. After that, the pain changed location again and was installed in my knee. And as if that wasn’t enough, I got pain in my shoulder and under my foot. I thought my body was falling apart!

In total, I’ve tried over 38 methods, of which many conventional like physical therapy, medication, swimming, massage, and chiropractic but all I got was temporary relief. I declined surgery as the results in the long term are not really successful. The last program I did was a mind-body program in which I learned that stress, tension, and repressed emotions could also be the cause of pain. WHAT??? Is that possible?? Yes it is. What a revelation! In 5 weeks, all my pains are gone. That was in 2018. Still pain-free, I can manage huge stress and pain if necessary.

Current ‘medicine’ has the vision that something is ‘broken’ in the body and that it needs repair. There’s a lot of research that shows roughly 2 out 3 persons have abnormalities in their back structure, but they have never had pain. So, there is not necessarily a link. Most people who suffer pain DO have STRESS in their lives! What motivates me is to bring another vision on the cause of back pain into the world. It’s okay to be skeptical.

What's your biggest accomplishment as a business owner?

To be able to help clients that got stuck in the medical world and who do not know any more where to turn to and get them out of pain within 5 weeks is MAGIC! When I ask my clients to put ‘one’ word on my coaching, their reactions are often stunning, surprising, revelation, unimaginable, grateful, and gift!

What's one of the hardest things that comes with being a business owner?

Bringing a new vision into the world with a new service in a saturated market is really a challenge and requires unstoppable determination. As I was able to get rid of my pain, I want others to have this experience too. Remain determined and stick with the dream you had when you started your business.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Owning a business is working on it every single day, and there will be moments of uncertainty. Decide if that is something for you or if you’d rather ‘go for security’ and look for a fixed contract.
  2. Ideally, you must have some funds available that you can ‘live off’ for at least 6-12 months.
  3. Think big, act small. Keep that dream on your radar that you had when you started your business. Take small steps that will lead you to the result you want to have. Try something, evaluate, change and continue in these loops until you’ve found what works for your product or service.

Where can people find you and your business?

Website: https://magicreset.com/
Facebook: https://www.facebook.com/magicreset/photos
Instagram: https://www.instagram.com/magicreset/
LinkedIn: https://www.linkedin.com/in/esther-drost/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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