Take Back Your Power - Los Cincuenta

Interested in starting your own entrepreneurial journey in personal development but unsure what to expect? Then read up on our interview with Tania Martinez, Founder of Los Cincuenta, located in Boadilla del Monte, Madrid, Spain.

What's your business, and who are your customers?

My business is related to women in middle age, nearly their 50s. I've been working in the media space for 25 years, and after my father's death, I decided to change my lifestyle to improve my health and mind. I have written a book and launched some courses talking about the way we should care in our 50s. It is a critical age, especially for women.

Tell us about yourself

I am 50 years old. I have been working in media companies for about 25 years with a lot of pressure, too much work, and many hours at the office. Suddenly your father got Alzheimer's at age 60 and died after 7 years, and you realize you have to stop working like that. You realize you have to take care of yourself. You must change your lifestyle if you don't want to finish your days like your father. Genetics is important, but your lifestyle and how you protect your body and mind are more important. I began studying and reading everything to avoid this type of illness. I changed how I was eating, began to exercise, meditate, and manage my stress... and after some years, I launched a method about that.

What's your biggest accomplishment as a business owner?

Reaching many women and educating them to care for themselves. Women care about their children and parents, but they forget to take care of themselves.

What's one of the hardest things that comes with being a business owner?

When you imagine the idea and see how to do it, but clients or people around you don't see it as quickly as you.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

1. Stay focused on your initial idea, in your purpose.
2. Listen to what your first customers are telling you. Not your family or close friends.
3. Don't think that social media is the only way to get customers.

Where can people find you and your business?

Website: https://www.loscincuenta.com/
Instagram: https://www.instagram.com/taniams13/
LinkedIn: https://www.linkedin.com/in/taniamartinezsm/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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