Aging Adventurously - Lori Balue

Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Lori Balue, Functional Diagnostic Nutrition Practitioner, based in Lancaster, CA, USA.

What's your business, and who are your customers?

My business is helping women in menopause use functional labs to uncover hidden weight loss blocks to lose weight and get out of pain, be active and age beautifully, and live life adventurously.

Tell us about yourself

I had been overweight most of my life and living on the weight loss and gain rollercoaster and living with depression, anxiety, asthma, and allergies. In my quest to lose weight and reduce asthma, I study functional health and read a lot of books on managing health with an ancestral diet. I had been 225 lbs at my highest weight and always trying to keep from gaining weight. I stumbled on the keto diet and lost 20 lbs. but the beautiful thing was it turned my brain on and gave me a passion for functional health and nutrition.

I am certified in Chris Kresser’s Adapt health coach program and then in Reed Davis Functional Diagnostic Nutrition program, and I am now a practitioner and building a traveling health adventure coaching business to help women lose weight and get out of pain to be active. This is now my passion. I am motivated to stay active, continue my weight and health journey, and model this to other women in menopause to show them and encourage them to do the same.

What's your biggest accomplishment as a business owner?

I have learned so much more about myself and gotten back in touch with myself and who I am. I have rediscovered myself and found my beautiful self, and because of this journey and building this business, I feel successful for the first time in my life and am enjoying my life journey.

What's one of the hardest things that come with being a business owner?

The hardest thing is working on social media and getting leads to find clients. I am building a referral business, and this needs time to build.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Build your vision.
  2. Keep in action and invest in yourself.
  3. Build the business and life you want to live.

Is there anything else you'd like to share?

My mission is to help 1 thousand women turn their health around and choose to live a holistic keto lifestyle where they lose weight and keep it off forever and no longer have to live with pain that keeps them from being active and living adventurously on vacations and weekends.

Where can people find you and your business?

Website: http://loribalue.com/
Facebook: https://www.facebook.com/lori.balue
Instagram: https://www.instagram.com/loribalue/
LinkedIn: https://www.linkedin.com/in/lori-balue-545167228/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.