Richter Communications and Design Group - Lee Richter

Team Subkit -

Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Lee Richter, CEO of Richter Communications and Design Group, located in Oakland, CA, USA.

What's your business, and who are your customers?

As CEO of several companies in the San Francisco Bay Area, Richter Communications and Design Group is the award-winning PR & Marketing Agency that leads all my business and marketing efforts. My clientele consists of entrepreneurs, global leaders, and brands making a positive impact and creating meaningful products for the marketplace. Currently, my focus includes NFT campaigns and launches to take our clients and brands into Web3 and the metaverse.

Tell us about yourself

Early on, I learned how to be a brand ambassador and began working with mentors who taught me business skills and acumen. I decided to expand on what I had learned as an entrepreneur and started my own PR & Marketing agency, Richter Communication and Design Group, in the Bay Area. From there, a plethora of opportunities came my way, and my business began to grow and expand. The connections I have made and continue to make, along with making an important impact, are what motivate me every day.

What's your biggest accomplishment as a business owner?

My biggest accomplishment is building, scaling, and innovating the future of Web3 into my brands and into global brands, which I am passionate about. Being a Visionary and seeing the opportunities that are here make me very happy and excited for the future. Collaborating with global leaders is such a joy because I love to bring their stories to the world.

What's one of the hardest things that come with being a business owner?

The hardest thing that comes with being a business owner is finding and maximizing talent. As we are entering Web3 and the metaverse, there are not many experts available to hire who already know how to navigate the steps and successfully implement the vision yet. This is a time when we are learning and growing together. It's a time of innovation and exploration… and we are finding that we are the experts and we are training people as we create the product launches.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Stay focused on the vision with perseverance and gratitude.
  2. Hire the best talent and give them clearly defined roles and share the wins and celebrate the milestones
  3. Collaborate with incredible partners and leverage innovation together.

Where can people find you and your business?

Website: https://goasklee.com/
Instagram: https://www.instagram.com/goasklee/
Twitter: https://twitter.com/goasklee
LinkedIn: https://www.linkedin.com/in/goasklee/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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