L' Alliance Entre Saveurs Et Detente

Interested in starting your own entrepreneurial journey in health & wellness but unsure what to expect? Then read up on our interview with Melissa Peretti-Malaguti, Founder of KEMPT, located in Issy-les-Moulineaux, France.

What's your business, and who are your customers?

Kempt is a young French brand offering relaxation and feel-good with CBD. Through our exceptional range of hemp-based products, we are proud to present to experience CBD differently: the discovery of a world of well-being with delicately touched in which cannabidiol accompanies the pleasure of moments of relaxation and eases our little everyday aches and pains.

The CBD market in France exploded in 2019, and many have seen an attractive business opportunity. Our approach is durable we are genuinely committed to the long term with the ambition to become an undisputed reference in this industry with a European and global reputation.

The quality of our products carries our attention to detail, carefully selected and designed to meet the needs of those seeking to relax. This is why Kempt is one of the pioneers of CBD well-being in the French market. Between elegance, a cozy universe, and refinement, the brand conquers the heart of all epicureans and those looking for the well-being of body and mind.

Tell us about yourself

It all started for me in 2017 when my partner explained to me this crazy project of creating a serious brand around CBD. Kempt was born first in his head. At that time, there was simply no CBD industry in France. The French laws did not mention it. Only cannabis was prohibited and categorized as a drug by the government. He attended conferences in Paris where French entrepreneurs were sharing the stories of their businesses.

One of them was the founder of a CBD e-liquid brand: he spoke about difficulties experienced in France and its relocation to a neighboring country: Spain, whose legislation was favorable to this market. This could have discouraged many, but he had this vision that the french market was at the dawn of what we can call today the biggest boom over the last few years.

We talked about it seriously, and he convinced me: it didn't take much more than that to launch myself at his side! This willingness to help him quickly turned into a passion: the more the outlines of Kempt became more transparent over the weeks, the more I was convinced of the potential of this idea.

We are confident about the added value of our brand, which leads to a strong mindset that helps us overcome any challenge. And then, to see the man who shares his life happy to have given life to his intuition is priceless!

What's your biggest accomplishment as a business owner?

I will say the personal work I have done on my mindset: never giving up, even during moments of doubt or questioning. To have always kept in sight our objective as a motivation when it was necessary.

What's one of the hardest things that comes with being a business owner?

One of the hardest things you'll have to face as a business owner is dealing with the unknown. Every day there will be new challenges and obstacles to deal with. Business is never predictable, no matter how prepared you are.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Instead, I'm going to talk about myths or harmful beliefs to abandon as soon as possible:

Waiting for the right time to start: This is different! The best time to start was yesterday, and the second was today. The more you postpone the moment you start, the more you delay when you succeed.
Reproduce what works without added value: This is how you are drowned in the mass (already too much). To attract attention, there is nothing better than to be different.

Where can people find you and your business?

Website: https://kemptcbd.com/
Facebook: https://www.facebook.com/kemptcbd/
Instagram: https://www.instagram.com/kemptcbd/
LinkedIn: https://www.linkedin.com/company/kemptcbd/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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