Freelance Makeup Artist and Hair Stylist

Interested in starting your own entrepreneurial journey in beauty and fashion but unsure what to expect? Then read up on our interview with Katya Gudaeva, a professional makeup artist, based in Seattle, WA, USA.

What's your business, and who are your customers?

I'm a freelance makeup artist working with talents on set and with private clientele. I also own an agency called the Bridal Beauty Agency, representing other makeup and hair artists.

Tell us about yourself

My journey in the beauty industry began as a hobby in 2010. While I was getting a master's degree in Economics, I couldn't help but feel unhappy in the finance field. The decision to pursue makeup as a career was made upon graduation from college.

What's your biggest accomplishment as a business owner?

I moved to the United States 10 years ago and started my own business from scratch in a foreign country, and it has been growing consistently year after year.

What's one of the hardest things that come with being a business owner?

I'm sure every business owner will tell you that there is no such thing as a day off or real vacation. I'm working 24/7 year-round; I have to be available for last-minute changes and quick responses to my clients and artists. Even when I'm on vacation, my day starts with an hour of remote work (e-mail responses, booking management, etc.).

What are the top tips you'd give to anyone looking to start, run and grow a business today?

It depends on the type of business, of course, and your experience. Bookkeeping and financial planning are the backbones of any business; get organized. You have to love and be obsessed with your business and the subject; keep the passion fire going. Build a team of like-minded people. Your business is as good as your employees/your team.

Where can people find you and your business?

Website: https://www.katyagudaeva.com/
Instagram: https://www.instagram.com/katyagudaeva/
LinkedIn: https://www.linkedin.com/in/katya-gudaeva-32b11a62/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.