Interested in starting your own entrepreneurial journey in mental wellness but unsure what to expect? Then read up on our interview with Jeffrey E. Berger, Founder of Abundance In Optimum Wellness, located in Cape Coral, FL, USA.

What's your business, and who are your customers?

I'm the founder of Abundance In Optimum Wellness. I'm a Certified Holistic Mental Wellness Coach focusing on the Microbiome (Gut-Brain-Heat Axis Health), a science disrupting the health and wellness industry today, especially regarding Mental Health. My ideal client is a Wellpreneur who is looking for the next trend in the health and wellness industry. As per Global Wellness Institute, "Mental Health is the next trillion dollar industry with an aggressive look for innovative companies with product lines and/or programs that are non-pharmaceutical, that is SAFE and WORK! I represent a company with such a platform that is science-backed, clinically trialed, plant-based, and award-winning, growing in the triple digits and entering 55 Countries in the next couple of years.

Tell us about yourself

Every day I express gratitude for being where I'm at today. Originally I was being directed on a path towards early death due to the broken medical system we have today. It was all about addressing everything with medication. I left corporate America in 2016 due to total burnout. After leaving, my health was still an issue. My doctor wanted to put me on a sixth medication. I told her you're leading me down the same path as my father, who died of Type 2 Diabetes, a leg amputation, heart disease, and other health problems due to the twelve medications he was on. My response was ABSOLUTELY NOT!" This is when I took control of my own health and started to do my research. A few weeks later, I was introduced to the Holistic Mental Wellness Company, which specifically focuses on Gut-Brain-Axis Health. At first, I was very skeptical. Who me? I don't have any mental problems. After two weeks of due diligence, I said to myself - "This makes total sense, and I've got NOTHING to lose to try it." The alternative was if I didn't try it, my health would continue to decline. So I jumped in with both feet. All I can say is it's been a total GAME CHANGER. Since starting my journey, I have come to learn and understand the significance our GUT Health has when it comes to mental and physical wellness, I lost sixty pounds, reversed my Type 2 Diabetes, came off of five medications, and reduced stress, anxiety, and depression that was at a 10+ for decades down to a level one with NO DEPRESSION these last four years. You can't put a price tag on Stress Resilience, another GAME CHANGER. Today I'm living a Holistic Lifestyle - something I chose because most are being led down the wrong path, which is where over 90% of people today are, unfortunately.

It's real simple. There are so many people out there today who are sick and tired of being sick and tired of broken systems that are not really helping people get better. They are frustrated and don't know where to turn to. They are looking for HOPE because the current health care system has been directed to only prescribe pharmaceuticals. There ARE solutions out there that are safe and work. I'm here to pay it forward because I know EXACTLY how these people are feeling. I was in their shoes. Year after year, I progressively got worse.

At no time in human history have we ever been so "advanced" technologically and yet so miserable psychologically. It's no exaggeration to describe stress, depression, anxiety, and burnout as epidemics - literally the "Black Plague" of our modern times. How you feel is not just in your head, IT'S ALSO IN YOUR GUT!!!. National surveys show that happiness and life satisfaction levels are at all-time low, while depression, suicide, drug addiction, and use of prescription antidepressants and pain-killing opioids are at all-time highs. There is no physical health without mental wellness. They are two sides of the same coin, and they are vital for each other and for our ability to reach our peak potential in this one life that we have to live. THIS IS WHAT WE DO BEST! WE'RE GETTING TO THE ROOF OF IT!

We are helping those from barely surviving to thriving again with an amazing array of products, programs, and services having unprecedented success. If you don't take care of your wellness now, you'll be forced to take care of your illness later. Mental Fitness IS The NEW Physical Health Today.

What's your biggest accomplishment as a business owner?

My biggest accomplishment as a business owner was having come from a Corporate America career of 27 years, where most people are robots, to stepping out to become a solopreneur. This allowed me to follow my true passion for helping others who are struggling just as I was looking for solutions. It took me a long time, and I'm forever grateful to be doing what I'm doing today. Making a difference in the world, helping make a healthier "us."

What's one of the hardest things that come with being a business owner?

The hardest thing that comes with being a business owner is the little person in one's head filling it with non-self-assurance, negative thinking, loving self, comparing yourself to others, etc. What I have learned along my journey is that we all have unique gifts to share. We all are here for a reason. If you haven't found out what that is, then go out and find your purpose. Then walk with pride. Be comfortable with yourself. Be a part of a community of humanitarian entrepreneurs who are out there trying to make a difference in a world that is filled with so much, let's just say, "horrific stuff."

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Find something you're passionate about. When you have passion for what you do, it will be easier to get through the difficult times which will come along the way because no solopreneur has it easy.
  2. Understand the know, like, and trust factor of being a solopreneur. Today, most people are skeptical because, unfortunately, so many scammers are taking advantage of people. First and foremost, provide value for your ideal customer/client, allowing them to get to know more about who you are and what you're doing. Then they will start to open up to what you're providing. It's all about them asking questions. Finally, they will trust you because they know that you care and are there to really help them.
  3. Enjoy, learn and grow along your journey.

Is there anything else you'd like to share?

If you are that person who is sick and tired of being sick and tired of looking for solutions, there IS HOPE! Be open to getting information that is being suppressed from the mainstream - like me; I was skeptical at first. I get it. But I was looking for hope four years ago. I'm forever thankful that I did step out of my comfort zone to take that chance to evaluate a program that's changed my life.

Where can people find you and your business?

Website: https://jeffreyeberger.biz/
Facebook: https://www.facebook.com/jeffrey.e.berger
Instagram: https://www.instagram.com/jeffrey.e.berger/
LinkedIn: https://www.linkedin.com/in/jeffreyeberger/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.