Infused Products From Dream to Shelf - Infused & Enthused

Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Julie Dooley, Founder of Infused & Enthused, LLC, located in West Bend, WI, USA.

What's your business, and who are your customers?

Infused & Enthused is a consulting company created to assist licensed cannabis businesses in bringing their infused products to market. We assist with financial forecasting, investor materials, recipes, kitchen design, equipment procurement, and more.

Tell us about yourself

I have been creating healthy-infused products since 2009 in the state of Colorado. Getting into the industry back then was relatively easy and not too costly. I was helping friends with their ailments, and when Colorado legalized cannabis, it made sense to sell my products. Now 12 years later, as an Executive chef, I can share my knowledge with others that would like to get involved. My goal is to assist others in reaching their vision in a quick and cost-effective manner.

What's your biggest accomplishment as a business owner?

Helping patients use cannabis to sleep better, have a pain-free day, or just have an uplifting, joyful time. Helping my clients do the same is extremely satisfying. Knowing that safe, healthy, and compliant products are available.

What's one of the hardest things that come with being a business owner?

Finding clients that trust my process and are willing to pay for all the knowledge is a huge challenge for me. As an Executive Chef, I would much rather be in the kitchen writing recipes.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

1. Understand what you are good at, and utilize those skills for everything else. Be prepared to find experts to help.
2. Become a great listener to truly understand what your client's needs are.
3. Get everything in writing!

Where can people find you and your business?

Website: https://www.infusedenthused.com/
Instagram: https://www.instagram.com/infusedenthused/
LinkedIn: https://www.linkedin.com/company/infused-enthused/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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