Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Kia Illulian, Co-Founder of H2rOse LLC, located in Los Angeles, CA, USA.
What's your business, and who are your customers?
We are in the business of hydration. H2rOse quenches thirst and gives a boost to your smile!
Tell us about yourself
I've always had a passion for branding and beverages. I grew up in a home where hydration was very important and seen as the key to a youthful appearance. My Mother was right! Looking young starts with good skin, and good skin comes from hydration. What's the difference between a grape and a raisin? WATER.
What's your biggest accomplishment as a business owner?
H2rOse was able to secure national distribution into Whole Foods, the leader in healthy, natural products. That was a big resume builder for our brand and helped boost our reputation in the industry.
What's one of the hardest things that comes with being a business owner?
One of the biggest challenges for an emerging brand like H2rOse has been controlling freight costs. Shipping water, which is not a high-margin item but is also heavy, can eat away at the profit margin. Being able to create relationships with national trucking companies is what will make or break a company like ours.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Know your customer before creating a product for them.
- Make sure you have multiple sources for the raw materials needed so you're never beholden to one source.
- Make sure you create a business plan that is scalable and fully funded.
Where can people find you and your business?
Website: https://drinkh2rose.com/
Facebook: https://www.facebook.com/H2rOse/
Instagram: https://www.instagram.com/h2rose/
LinkedIn: https://www.linkedin.com/company/h2rose-llc/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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