Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Gary Carlson, founder of DSJ Beverages, LLC, located in Epping, NH, USA.
What's your business, and who are your customers?
We are a beverage brand dedicated specifically to video gamers.
Tell us about yourself
I grew up playing pinball at the local bowling alley and thoroughly enjoyed the launch of Pong, Space Invaders, Asteroids, and Donkey Kong. I'm also a proud dad with some creativity & an entrepreneurial spirit. My business was inspired by watching my oldest boy at the time playing video games.
My mission was to create great-tasting beverages specifically for video gamers while helping my boys with their college expenses. I'm motivated to this day by the same mission, which now includes creating and launching our first GAMER Energy blend.
What's your biggest accomplishment as a business owner?
The evolution of a simple idea growing into a real product has been an amazing experience. I had no idea how many details would be involved in launching a store-ready beverage. The experience has been incredible. My wish is that every single person could experience starting and owning a small business.
What's one of the hardest things that comes with being a business owner?
There are no shortcuts & plenty of obstacles. Lots of energy at every step, then more energy to grow & keep things moving in the right direction. Energy in = Energy out.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Follow your heart.
- Trust your gut.
- Keep things fun.
Where can people find you and your business?
Website: https://gamersoda.com/
Facebook: https://www.facebook.com/GamerSoda/
Twitter: https://twitter.com/gamerDSJ
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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