Changing Lives With Fitness - Forged Fitness

Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Carlo LaBianca, a fitness trainer of Forged Fitness, located in Phoenix, AZ, USA.

What's your business, and who are your customers?

We provide small group and personal training for people of all ages, including children, adults, and older adults. We provide a unique approach to fitness functioning under the belief that everyone can improve their overall well-being through fitness to improve wellness, strength, and physique. We individualize our workouts to ensure everyone can participate at their level and reach their goals.

Tell us about yourself

I love to help people become better by feeling better about themselves. I enjoy helping people get in better shape and gain confidence. As a trainer, I have 8 specialty certifications, including my master trainer certification. This allows me to provide a high level of training reach people of all levels and abilities. What motivates me each day? Seeing people gain confidence and doing things they never thought they could do.

What's your biggest accomplishment as a business owner?

Beyond just the day-to-day of running a business and starting from scratch, my biggest accomplishment is building a sense of community amongst our members. At Forged Fitness, we are more than just a gym. We are a support network of friends and family to help one another stay focused on goals and accountable.

What's one of the hardest things that come with being a business owner?

The management of the back end of the business. It's important, but my passion is training. As a business owner, you understand that you have to focus on keeping the business running in order to be able to do what you love!

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Running a business is a lot of work, so choose an industry where your talent and passion intersect.
  2. Remember, your purpose is your clients/customers. They make all the hard days worth it when they see changes because of the things you have done to help them.
  3. Take care of yourself. Don't forget to fill your bucket so you can continue to serve your clients and customers.

Where can people find you and your business?

Website: https://www.forgedfitnessaz.com/
Facebook: https://www.facebook.com/ForgedFitnessAz
Instagram: https://www.instagram.com/forgedfitness_az/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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