Interested in starting your own entrepreneurial journey in beauty and cosmetics but unsure what to expect? Then read up on our interview with Felicita Ovadje, founder of Felicheeta Artistry, located in Winnipeg, MB, Canada.

What's your business, and who are your customers?

We are a business that specializes in promoting Black/African-owned beauty products. We also offer services such as makeovers, One-on-One coaching sessions, and studio space for rent.

Tell us about yourself

My name is Felicita Ovadje, and I am an immigrant to Canada. I believe in making a change in my community. I realized there was a lack of a central hub where I could access black/African -owned beauty brands hence the journey to Felicheeta Artistry.

What's your biggest accomplishment as a business owner?

Being able to set up our store in the middle of a pandemic.

What's one of the hardest things that come with being a business owner?

Raining funds for our business.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Raise twice the funds you believe you need for your business.
  2. Invest in marketing before you launch your business.
  3. Create systems that would help your business work without you.

Where can people find you and your business?

Website: https://felicheetaartistry.com/
Facebook: https://www.facebook.com/felicheetaartistry/
Instagram: https://www.instagram.com/felicheetaartistry/
Twitter: https://twitter.com/FelicheetaArt
LinkedIn: https://www.linkedin.com/in/felicita-ovadje-78a47920a/

If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.

Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.