Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Audie Penn, Managing Partner of Faro Partners, located in Sandwich, IL, USA.
What's your business, and who are your customers?
I am a global enterprise excellence consultant and executive coach. My customers are executives of multi-billion-dollar companies around the world.
Tell us about yourself
I have been in manufacturing since 1985. Over the years, I have experienced many industries and have come to appreciate both the differences and the similarities in all manufacturing organizations. What I love about the work I do is being able to see opportunities and share experiences with the people who work in manufacturing every day. Everyone wants to be successful in the work they do, and I see people get better and better with the questions I ask. When people succeed, and I have a little hand in helping them, that is very rewarding.
What's your biggest accomplishment as a business owner?
Surviving the pandemic. Shifting to new models of delivering value was easier than I initially thought it would be, but we lost some of the impact of our work in the virtual setting.
What's one of the hardest things that come with being a business owner?
It's all on you. One must pay attention to everything. Coming from the corporate world, we live in specialized functions. Balancing between being and specialist and being a generalist was odd at first but freeing at the same time.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
The three ideas I would encourage anyone starting out to keep in mind are these:
- Everything is a process.
- Do what you enjoy.
- Work on your sales process every day.
Where can people find you and your business?
Website: https://www.faro.partners/
LinkedIn: https://www.linkedin.com/in/audie-penn-consulting/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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