Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Amy Jones, Founder of Everyday Strong with Amy, located in Wilmington, DE, USA.
What's your business, and who are your customers?
Life comes at us fast, and sometimes the stresses that pull on us from our environment, lifestyle, career, relationships, and obligations take us to a place where we forget to take care of ourselves. This can manifest in a feeling of not connecting with joy; it could present like anxious stress weighing on you, and it could show up like 10 pounds that you just can't lose. As a functional health and wellness coach, I help take a full view of your life and the areas you want to edit and help you discover tools and strategies you can adopt to relieve and navigate some of life's stresses. My clients are women like myself, who woke up one day and realized they forgot to connect to their own needs, or they looked around and wanted to know how they ended up in a life that feels unfamiliar or unfulfilling, though maybe they cannot yet pinpoint exactly why. Together we work on goals, identifying pain points, navigating through them, and finding ourselves again. Sometimes I just say - if you need to unsh*t your show but don't know where to start, we should probably talk!
Tell us about yourself
I am a mom of two who went from being a busy event planner to a stay-at-home mom in a new state, new marriage, and then a new home. That was a lot of change, and I think along the way, I forgot to check in with myself and remember who I was, not as one of these roles I had assumed, but who I truly was and what I needed to feel full and thrive. I connected with a program, The Institute for Integrative Nutrition, that taught Health and Wellness coaching, and I immediately saw how many skills I was learning that were instantly applicable to my life. I began to make small changes and see big results, all because I started to give myself time and space to feel through my life again, not just get up and go through the motions. I knew I wasn't alone in having felt discontentment yet also feeling unjustified in that because nothing was "wrong," then I realized that just because things aren't going badly doesn't mean they cannot go better, and that's what I strive to share with clients. Your obstacles, feelings, emotions, and struggles are all real; they are deeply personal and valid. We can navigate them once we take space to see them clearly. Every day that I connect with clients see them have personal 'Ah-Ha!' moments in which something becomes clear and actionable, and then I see them shedding the weight that was pressing on them. I am so grateful!
What's your biggest accomplishment as a business owner?
My biggest accomplishment as a business owner so far has been having the courage to become a business owner! Shaking self-doubt and the fear that I wasn't "enough" to be able to affect change for others threatened to stop me in my tracks so many times. Now I hear from clients things like "You saved my marriage!" or "I just feel really good these days!" these things, these words, these personal victories that my clients have, that is where all the good stuff lives.
What's one of the hardest things that comes with being a business owner?
For me, the hardest things are the nitty gritty business aspects - bookkeeping, revenue funnels, but also keeping real business hours. When you work from home and have a constant source of communication with which you can be reached, it can be hard to know when to put it down, be done for the day, and keep time for yourself.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
Just start. Say yes and figure the rest out. You have skills that are uniquely yours, and someone somewhere out there needs you, be available to that person because it could change their life and yours! Also, know your strengths, lean into them, and ask for help on other things. You don't need to know everything, and you just need to be authentic in what you know and share. And lastly, make sure the decisions you make feel connected to your purpose, everyone, every time. Connecting them back to what you want to give your clients, not how much money or fame you seek, but your true goal will make those decisions ones you can build upon.
Where can people find you and your business?
Website: https://www.everydaystrongwithamy.com/
Facebook: https://www.facebook.com/EverydayStrongwithAmy
Instagram: https://www.instagram.com/everydaystrongwithamy/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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