Rustic Elegance at Its Best - Eternal Sensations

Interested in starting your own entrepreneurial journey in candle-making but unsure what to expect? Then read up on our interview with Joanna Merrill-Watson, founder of Eternal Sensations LLC., located in Sacramento, CA, USA.

What's your business, and who are your customers?

Eternal Sensations LLC is a Candle Company with a blooming holistic body line that enchants the senses and enriches the body. Eternal Sensations is a woman-owned black business in Sacramento, CA, that was established in Joanna’s kitchen back in 2021. This love project came about at a time when the world just needed a little bit more joy and a whole lot of light. So what would be better than candles and body goodies that really make your skin glow from the inside out?

Tell us about yourself

What motivates me every day to do what I do is the chance to make a better life for myself and my family. I love candles and body goodies, and I can’t wait to share my passion project with the world.

What's your biggest accomplishment as a business owner?

Getting on the market circuit and making products that I genuinely love!

What's one of the hardest things that come with being a business owner?

Realizing that I’m Unsupervised all the time, but I wouldn’t have it any other way. It makes me really hone in on what’s important and fire things out as needed.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Know your market. Know your worth as an owner, developer, and creator, and remember to have fun and enjoy the journey.

Is there anything else you'd like to share?

I hope that this helps give you the drive to crest and be your own boss. It’s scary, it’s rewarding, and such a roller coaster, but I wouldn’t have it any other way.

Where can people find you and your business?

Website: https://eternalsensations.com/
Facebook: https://www.facebook.com/Eternalsensationsllc/
Instagram: https://www.instagram.com/eternalsensationsllc/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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