Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Erin LoPorto, Founder of Embody. Empower. Evolve., located in Acton, MA, USA.
What's your business, and who are your customers?
I am a yoga teacher, health and life coach specializing in helping people heal eating disorders and trauma through embodiment practices.
Tell us about yourself
I recovered from an eating disorder in a non-traditional way that has been important for me to share. I look more at the process than the outcome in a way that relieves the impossible pressure that is an eating disorder.
What's your biggest accomplishment as a business owner?
I started with just the idea that I would do what I loved... the moment I was actually providing for myself as a single woman doing what I love - that was a great moment!
What's one of the hardest things that come with being a business owner?
As a creative person who loves to create, re-create, and recreate again, making a decision and sticking to it is always the most challenging for me. And that includes holding the timeframes I have set for myself.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Do it with friends! Do it with clients! Do it with colleagues! Just have those people who are invested, believe in your growth, and want to hear your ideas - it can be a lonely journey. Know who your people are who can remind you that what you are doing matters.
- Don't try to do everything yourself. Fiverr and other such sites are there when you need help before you are ready to hire someone. Don't ever let "I don't know how" be the thing that stops you!
- Self-care. You are the biggest asset in your business. Don't sacrifice yourself. Manage your feelings, and don't let your feelings run your business.
Where can people find you and your business?
Website: https://erinloporto.com/
Facebook: https://www.facebook.com/erinloporto.yoga
Instagram: https://www.instagram.com/the.yoga.shift/
Twitter: https://twitter.com/yogashift
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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