Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Margo Jordan, Founder of Enrichly, located in Houston, TX, USA.
What's your business, and who are your customers?
We use machine learning, gamification, and data automation to make self-esteem improvement fun for K-12 while providing an on-site mental health curriculum for schools. A child's personal development happens in one of three ways expert, individual learning, or peer-to-peer engagement. We sell our on-site curriculum to schools from $4500 to $8450 per delivery. We also offer our platform to parents for $9.99 per month.
Tell us about yourself
Billions of people are not living as fully and powerfully as they can because, as children, they struggle with low self-esteem and never develop the tools necessary to keep them healthy. As the founder of this company, my core belief is that you teach best what you need the most, and as a young girl who grew up in Milwaukee, WI, with low self-esteem, I was at risk of not living to my full potential. This problem led to this solution that I developed, with my first startup being a brick-and-mortar that was ultimately a pivot after the pandemic into an e-learning platform and gaming app that makes personal development accessible to kids globally.
What's your biggest accomplishment as a business owner?
Impacting over 20,000 children directly and indirectly through programs and software, being backed by Google, Microsoft, and IBM, and creating a company culture and a team of people to believe in what I am building.
What's one of the hardest things that come with being a business owner?
Overcoming self-doubt, imposter syndrome, and the fear of the unknown.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
Fail faster, Always Invest in yourself, and Put the business first.
Where can people find you and your business?
Website: https://www.enrich.ly/
Instagram: https://www.instagram.com/margopjordan.___/
Twitter: https://twitter.com/margopatrice
LinkedIn: https://www.linkedin.com/in/margo-jordan-7a998692/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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