Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Joey Myers, Founder of EnFuegoMedia, located in Fresno, CA, USA.

What's your business, and who are your customers?

I create hyper-targeted content using AI, software automation, and human writers. I then distribute that content to over 400 partnership sites, with a couple hundred of those in the media like FOX, CBS, and ABC.

I use my connections, special deals, and strategies with significant media sites to help businesses get seen and get new clients/customers/patients in a less stressful yet highly profitable way. I work with ecom businesses, real estate, dental offices, and service-based businesses like finance, roofing, plumbing, etc.

Tell us about yourself

I played four years of division one college baseball at Fresno State from 2000-2003. Throughout my playing and coaching career, I honed the skills of pattern recognition, discernment, and critical thinking. This helps me to get in the heads of my clients' clients/patients/customers. I love helping online, and local businesses fight against their considerably beefier competition, presenting low competition and extensive opportunity content marketing campaigns.

And not only do I help my digital marketing clients fight back, but I slowly and methodically eliminate their competition from the first page of google search results. I'm picky about who I work with, though. Only companies are doing what they say they're going to do, and underdogs are looking to compete heavily with bigger "spendier" competitors.

What's your biggest accomplishment as a business owner?

  • Paid Facebook campaigns netting over 100K emails in the baseball/softball niche using sales funnels in about five years.
  • 2018 Amazon bestselling book "The Catapult Loading System" (over 200 book reviews between the two editions with an average star rating of 4.3/5).
  • Almost 30,000 products and services are sold in the baseball/softball niche.
  • Getting multiple first-page google rankings for different pieces of content with many different keyword combinations.
  • One "marketing event" starts ranking on the first page of google within 48-72 hours (depending on competition level and keywords being rated for).

What's one of the hardest things that comes with being a business owner?

Consistency. Staying consistent with a course of action until successful.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Effectiveness. I am working on the right things.
  2. Efficiency. Doing those things right.
  3. Trimming the fat. Always thinking about ways to get leaner and meaner.

Where can people find you and your business?

Website: https://www.leadgenerationseoservices.com/
Facebook: https://www.facebook.com/LeadGenerationSEOServices/
LinkedIn: https://www.linkedin.com/in/joeymyers30/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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