Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Jack Sherrie, CEO of Delta Beverages LLC., located in Charlotte, NC, USA.
What's your business, and who are your customers?
Consumers want to kick back and relax, but they may not always want to do so with a bottle of beer in their hand. They may want to experience the incredible sensations of cannabis but have no desire to smoke. At Delta Beverages, we understand their desires. As a lifestyle non-alcoholic beverage company, we are looking to change the game of cannabis consumption with consumers. Our products are designed to provide all of the enjoyment and immediate effects of smoking cannabis with a convenient, healthier drink alternative.
Tell us about yourself
I am a young entrepreneur who started the hemp industry's infancy back in 2019. I owned a hemp extraction lab called Cannavessel Labs, where I learned how to extract hemp biomass and refine it into an oil. I quickly learned how to convert CBD, the main active ingredient in hemp, into other cannabinoids and discovered Delta 8. Knowing the product would be popular in the future, I decided to create a "mainstream" product. I'm extremely passionate about my business as I see our product at the forefront of a new category in the beverage industry.
What's your biggest accomplishment as a business owner?
My biggest accomplishment as a business owner is the number of stores and customers our product has reached. We have exceeded more than 3000 store locations, and over 10,000 customers have purchased products from our website.
What's one of the hardest things that come with being a business owner?
Some of the hardest things that come with being a business owner are the number of hours and dedication it takes to succeed. You MUST be able to handle stress well, or you will start losing your hair; I quite literally mean this, haha. We have gone through every possible nightmare you can imagine with banks, merchant accounts, distributors, marketing networks, and even e-commerce platforms. Regular exercise has helped me alleviate a lot of my stress levels.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Be very good with rejection.
- When people are telling you what you are doing is impossible, you are on the right track. Stay the course.
- Do not repeat the same mistake more than once; if you don't, your business will not grow.
Is there anything else you'd like to share?
Be on the lookout for big things happening with us; you will be surprised how quickly this industry is growing.
Where can people find you and your business?
Website: https://deltabevs.com/
Facebook: https://www.facebook.com/Delta-Beverages-105012405355230
Instagram: https://www.instagram.com/deltabeverages/
TikTok: https://www.tiktok.com/@deltabeverages
LinkedIn: https://www.linkedin.com/company/deltabeverages/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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