Interested in starting your own entrepreneurial journey in training and education but unsure what to expect? Then read up on our interview with Adam Balinski, Founder of Crushendo, LLC., located in Provo, UT, USA.
What's your business, and who are your customers?
Crushendo is revolutionizing legal education. With hundreds of mnemonics and illustrations, thousands of practice questions, affordable pricing, lifetime access, whiteboard videos, plus audio outlines and audio flashcards. Master the law faster and with more freedom than ever before with Crushendo.
Tell us about yourself
Rather than staring anxiously at his notes during the final days and hours leading up to his exams, Adam Balinski was exercising, commuting, relaxing, and doing chores, all while listening to homemade audio recordings. As a result, those final days and hours became among the most enjoyable parts of his legal education. Not only was it the healthy thing to do, but it was also highly effective: Balinski graduated summa cum laude from BYU Law School, which was ranked as the #3 most competitive law school in the nation in 2022, and scored in the top 5% nationally on the Uniform Bar Exam.
"My own law school and bar prep experiences inspired Crushendo," says Balinski. "Obviously, my personal outlines were memorable to me because I made them. But after law school, I studied memorization techniques and methodologies. I was on a quest to figure out how to make outlines, especially audio outlines, that would be insanely memorable, even for someone who didn't personally create them. As a result of that research, Crushendo's outlines are 100x better than the ones that I personally used."
As far back as he can remember, Balinski has had a passion for learning, teaching, and innovating. Though he's relatively young, his experiences have been vast and varied. They include teaching university-level Swedish for six semesters, hosting a nationally broadcast TV show, working as a TV reporter for a CBS affiliate, delivering corporate training for a medical software behemoth, and serving as Editor-in-Chief of a highly ranked education and law journal.
What was his favorite thing to do while studying for the bar?
"Baseball was my number one go-to. I don't know how many home runs I hit at a nearby high school," Balinski says. "Crazy thing. My bar exam was actually administered by a nice baseball field. I always keep a bucket of balls in my trunk. On the second day at the bar, I stepped out for lunch and took some swings while listening to my audio. It was one of those days when I was just feeling it. I launched some serious bombs. But more importantly, it did wonders for my test anxiety and powered me through the afternoon."
There were also other things he really enjoyed doing while studying. "I shot a lot of hoops," he says. "I hiked a fair deal. Mixed in some golf. It was really one of my favorite summers. I know that sounds bonkers because I was studying for the bar. But it's true. I had a blast."
What's your biggest accomplishment as a business owner?
Seeing people with neurodiversity and disabilities succeed with Crushendo and being awarded the "most innovative legal exam prep" solution in the United States by Corporate Vision.
What's one of the hardest things that comes with being a business owner?
There are so many things to juggle. There are many unknowns and many things beyond a business owner's control. But these challenges can create many important learning and growth experiences.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Find something you love.
- Collaborate with people you trust.
- Work hard, but don't take yourself or your company too seriously.
Where can people find you and your business?
Website: https://crushendo.com/
Facebook: https://www.facebook.com/mycrushendo/
Instagram: https://www.instagram.com/mycrushendo/
Twitter: https://twitter.com/mycrushendo
LinkedIn: https://www.linkedin.com/company/crushendo/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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