Interested in starting your own entrepreneurial journey in food & beverage but unsure what to expect? Then read up on our interview with Christina Hallett, Owner of Crumbkowski, located in State College, PA, USA.
What's your business, and who are your customers?
Crumbkowski is a bakery in State College, PA, based out of a licensed home kitchen. I sell my cookies, brownies, pop-tarts, French macarons, muffins, scones, etc., at the local farmers' markets and pop-up events. I also do cakes and other items to order, and I post menus to order from for various holidays.
Tell us about yourself
I got my degree in Baking and Pastry Arts well over a decade ago. I had been baking on and off both professionally and as a hobby through the years, then a little over a year ago, I took the plunge to make my business official, and after having my second baby, I didn't return to my other job after maternity leave, and I've worked hard to have this be my full-time career ever since.
I love baking because I like to make people happy, and who isn't happy when you give them dessert? I have a unique setup as well since I am based out of a home, and I have two young children. I get to bring my kids with me most days, so I don't miss out on the small moments, which is nice but also brings along its own set of challenges.
What's your biggest accomplishment as a business owner?
Hearing my customer tell me, "This is the best (insert baked good here) that I have ever had!"
What's one of the hardest things that come with being a business owner?
Wanting to constantly grow my business, do more, and reach new goals versus knowing when good enough is good enough to have both a successful business and plenty of family time.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Do it!
- Know your worth, and charge accordingly.
- Talk about your business, network your business, and learn how to use social media to your advantage.
Where can people find you and your business?
Website: https://www.crumbkowski.com/
Facebook: https://www.facebook.com/crumbkowski
Instagram: https://www.instagram.com/crumbkowski/
Twitter: https://twitter.com/crumbkowski
LinkedIn: https://www.linkedin.com/in/christina-hallett-211bb811b/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.