Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Lauren Swann, Founder of Concept Nutrition, Inc, located in Bensalem, PA, USA.
What's your business, and who are your customers?
B2B consulting and advisory in food labeling, nutrition communications, and cultural foodways.
Tell us about yourself
I'm a nutritionist and registered dietitian who enjoys marketing communications to help people decide what's good to eat! I advise on matters where food policy, consumer trends, and public health meet, intersect, or collide -- strategies for effectively delivering accurate nutrition and technical food messaging.
What's your biggest accomplishment as a business owner?
It's hard to choose just one!
- Co-authoring the country's first nationally promoted healthy soul food cookbook - The Black Family Dinner Quilt cookbook.
- Several years as a bylined and masthead contributing writer for the food industry's leading trade publication - Prepared Foods.
- Pioneering a series of webinars analyzing cross-sectional issues in food labeling compliance and successful product marketing
What's one of the hardest things that comes with being a business owner?
You're always on the front lines!
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Set goals with measurable objectives.
- Make the most of opportunities that come your way - experiences and learnings from them.
- Enjoy a balanced life with healthy relationships.
Where can people find you and your business?
Website: https://foodfactswork.com/
Facebook: https://www.facebook.com/ConceptNutrition
Instagram: https://www.instagram.com/blackswanneats/
Twitter: https://twitter.com/LaurenSwann
LinkedIn: https://www.linkedin.com/in/laurenswann/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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