Find the Root Cause of Your Insomnia - Complete Sleep Solution

Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Martha Lewis, Founder, and CEO of Complete Sleep Solution LLC., located in Wilson, WY, USA.

What's your business, and who are your customers?

I am the founder and CEO of the complete sleep solution. I help people who have tried everything and still can't sleep. I use functional lab testing to find the physical causes of insomnia. And I help with worry about sleep and stress in general to address the mental part.

Tell us about yourself

I became passionate about helping people sleep after struggling with sleep myself. My insomnia started in late pregnancy but didn't go away even after my son was born, even after he was sleeping through the night, and even after I became a pediatric sleep consultant to help parents with their baby's sleep!

I've always been passionate about health and wellness and nutrition, so I took a certification to learn how to analyze functional lab tests and give recommendations. I found out that I had a parasite, hormone imbalance, gluten sensitivity, and more that were affecting my sleep. I corrected those imbalances, and now I sleep great!

I know how miserable and frustrating it is not to be able to sleep. I also know that the mainstream advice is to either follow sleep hygiene or take a sleeping pill. Sleep hygiene doesn't work for people with chronic insomnia, and sleeping pills have side effects and don't give you natural sleep. It's my mission to tell people that they can find the root cause and focus on restoring their health so they can sleep normally.

What's your biggest accomplishment as a business owner?

My biggest accomplishment is making over 100K last year in my business. That means that I helped 25 people sleep better, which is amazing. But it's also a small number compared to the number of people who could use my help, so I'm inspired to keep growing so I can help more people.

What's one of the hardest things that come with being a business owner?

One of the hardest things is feeling fear and doubt and taking action anyway. The primal part of our brain doesn't like change, so it wants us to stay small to keep us safe. The uncertainty of growing a business does not feel safe so pushing past that fear is tough but also essential if you want to be successful.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

1. Hire a coach. I struggled for three years before hiring a coach, and once I hired her, my business took off. You want a coach who can help you with strategy but also with mindset because the mental part is what can hold you back the most.
2. Take action from your future self. Imagine yourself as the person who has achieved your goal and think about what she would do.
3. Create value. People want to work with people who can help them and also who give value. By value, I mean new information or old information presented in a new way that resonates with them.

Where can people find you and your business?

Website: https://www.thecompletesleepsolution.com/
Facebook: https://www.facebook.com/completesleepsolution/
Instagram: https://www.instagram.com/completesleepsolution/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.