Interested in starting your own entrepreneurial journey in publication but unsure what to expect? Then read up on our interview with Chrissy Das, founder, and CEO of (i)nvisible writer, located in Ponte Vedra, FL, USA.

What's your business, and who are your customers?

Do you have a book idea that will make a difference to your clients and colleagues? Thriving leaders hire my team and me at (i)nvisible writer to finish the business book they envision. Most of our clients are service-based business owners and creative professionals who want to use the best words to communicate life-changing ideas. They rely on me to help them better communicate their thought leadership and grow their business.

Tell us about yourself

I launched (i)nvisible writer in 2015 to channel my career as a ghostwriter and editor who specializes in nonfiction. My clients describe me as a "creative analytical," and though the words seem at odds with one another, they neatly sum up the energy I bring to writing projects.

As a ghostwriter, I work with published and soon-to-be-published authors to bring their ideas out of their heads and onto the page. I added book coaching in 2021 when I saw a need to bridge the gap for the authors who have the time and talent to write but were coming up against creative blocks. They get to focus on pouring their creative thoughts onto the page and let a skilled editor and book coach guide them on their next chapters.

Every day, I get to nurture the minds of people who are the best in their industry. They are making a difference to their clients and their community, and I get to support them in reaching their writing goals.

What's your biggest accomplishment as a business owner?

My biggest accomplishment as a business owner is nurturing my clients in their creative and professional lives while building a lifestyle that supports my family and me. I get great joy from seeing the people I work with succeed.

What's one of the hardest things that come with being a business owner?

The hardest thing to navigate as a business owner, especially one with a small team, is to keep the main thing the main thing. Competing priorities will always be there, and I have learned that making daily progress toward long-term goals is necessary if we want to stay motivated on the hard days.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. There will be hard days. Prepare yourself for them through emotional resilience. My business is the best it's ever been because I put in the time for inner work through intentional breaks and am a great therapist.
  2. Monitor your energy levels and work according to the best schedule for you. If you are at your best at 5 a.m. or 11 p.m., add time blocks to your calendar that match your energy levels at those times.
  3. Build your business around your strengths and hire people who are skilled in areas you are not.

Is there anything else you'd like to share?

If you want to learn more about becoming a better author and leader, please check out my newsletter on LinkedIn called Well-Read, Well-Written. You can subscribe at WellReadWellWritten.com.

Where can people find you and your business?

Website: https://www.nvisiblewriter.com/
Twitter: https://twitter.com/nvisiblewriter
LinkedIn: https://www.linkedin.com/in/chrissydas/

If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.

Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.