Interested in starting your own entrepreneurial journey in but unsure what to expect? Then read up on our interview with Jodi Hallerman, Founder of Calibrate Professional Coaching, located in Sacramento, CA, USA.

What's your business, and who are your customers?

I do professional coaching for people who are going through a life transition. Primarily I work with middle-aged professionals who are seeking change or fulfillment in their careers.

Tell us about yourself

I started coaching after I left a position where I had a less-than-positive experience. I was shocked at the lack of professional development and leadership ability at my company. It left me wanting to change that. I realized that my most fulfilling times throughout my career had been when I was working with high-potential employees, coaching and developing them.

This realization led me to coach. What motivates me each day is the fact that I believe I can offer people something of value that can change their life. I love knowing that people have achieved something they didn’t believe they were capable of or that a person has found their purpose and has the confidence to pursue their dreams.

What's your biggest accomplishment as a business owner?

Each time a person tells me that working with me has changed their life, I feel a sense of accomplishment.

What's one of the hardest things that comes with being a business owner?

Marketing yourself and staying up on social media. I’m not a fan of it, and it is a necessary resource to tell people about what I do.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Have a realistic business plan, and know that it may need to change as you move forward.
  2. Find partners you can work with for referrals, bartering, and mentoring.
  3. Believe in what you are offering, and be the best at it.

Where can people find you and your business?

Website: https://www.calibrateprocoach.com/
Facebook: https://www.facebook.com/jodi.hallerman.12
Instagram: https://www.instagram.com/professionalcoachingwithjodi/

LinkedIn:
https://www.linkedin.com/company/calibrate-professional-coaching/
https://www.linkedin.com/in/jodihallerman/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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