Unique, Long-lasting, and Elegant Pieces - By Lilla
Interested in starting your own entrepreneurial journey in accessories but unsure what to expect? Then read up on our interview with Colette Feldman, Managing Partner at By Lilla, located in Miami, FL, USA.
What's your business, and who are your customers?
We ignited the hair tie revolution and championed the indispensable accessory as a style statement before it was a trend. Handcrafted by artisans in Colombia to achieve impeccable quality and strive every day to create more sustainability practices to reduce waste on our planet. We are proud to be a woman-owned and run business. Today, we offer an ever-changing handcrafted collection of unique, long-lasting, and elegant pieces you’ll cherish so much they won’t go missing again.
Tell us about yourself
I started the business as a side hustle to increase my monthly income, and it later became my main gig. I love creating, supporting, and building a strong environment for women with something as simple as a bracelet/hair tie that is revolutionary within its category.
What's your biggest accomplishment as a business owner?
As a business owner, my biggest accomplishment has been creating jobs for artisans in my home country, building and teaching young women that surround me to be strong and independent, and creating a well-known, high-quality brand.
What's one of the hardest things that comes with being a business owner?
Responsibility and dependency. Knowing that so many people rely on us and our ideas is a lot of responsibility and not the easiest.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Fail (trial and error)
- Work hard (harder than you can imagine, the grind is worth more than any idea)
- Enjoy the journey (every minute)
Where can people find you and your business?
Website: https://bylilla.com/
Facebook: https://www.facebook.com/bylillahair
Instagram: https://www.instagram.com/bylilla/
Twitter: https://twitter.com/by_lilla
LinkedIn: https://www.linkedin.com/company/by-lilla/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.