Interested in starting your own entrepreneurial journey in business development but unsure what to expect? Then read up on our interview with Branda Villacob, Founder of The Relevant Collective, located in Waco, TX, USA.
What's your business, and who are your customers?
I am a copywriter specializing in email marketing and nurture-focused content. I work with a lot of teacher business owners and female entrepreneurs looking to build a strong community with their audience. They recognize that selling is just one part of marketing! Personally, I love writing really bold and fun copy, so those are my favorite clients to work with.
Tell us about yourself
I started my business as a side hustle over five years ago when I was teaching full-time. I was selling teaching resources online just for fun in the beginning, but then it became a passion. Now, I work full-time as a freelance copywriter, and I absolutely love what I do. I love being able to help other business owners meet their goals and see success. Being able to brainstorm with clients and cheer them on really lights me up.
What's your biggest accomplishment as a business owner?
My biggest accomplishment has the courage and tenacity to work for myself. I would consider myself a pretty cautious person. I like to stay in the safe zone! So quitting a stable full-time job was a big leap of faith in myself. Seeing my business continue to flourish and grow is a "pinch-me" sort of feeling, and I am grateful for the business owners who see the value in my skillset.
What's one of the hardest things that comes with being a business owner?
It is scary stuff! As I mentioned, it was a leap of faith to jump into full-time freelancing. I was leaving behind health insurance, paid time off, a predictable paycheck, and more. It is really easy to slip into self-doubt and fear as a business owner. You have to continuously trust what you've built, even when it feels rocky.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
First, I would find something you're passionate about. I always see people ask, "What's in demand? Where can I make the most money?" But if you don't love what you do, the rocky periods of business aren't worth it. Second, find supportive people. Whether it be an online community, your partner, or business friends, you need support during the tough days and people to celebrate with on the great ones. Lastly, don't be afraid to seek help. Talk to a business coach or mentor. Get a CPA. Take online courses. If you aren't feeling confident in what you're doing or where you're going, it can really hold you back!
Where can people find you and your business?
Website: https://www.therelevantcollective.com/
Instagram: https://www.instagram.com/therelevantcollective/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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