Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Casey Ruff, co-owner of Boundless Body LLC., located in South Jordan, UT, USA.
What's your business, and who are your customers?
We are Boundless Body LLC; my wife and I help people create their best lives through comprehensive health and fitness services, both in-person and virtually, such as personal training, Pilates, myofascial tissue work to relieve pain, workout programming, and low-carbohydrate nutrition coaching!
Tell us about yourself
We absolutely love what we do. We get to work with our clients, most of whom have been with us for many years and help them achieve their health and fitness goals. We both started in the fitness industry because we love helping people reach their full potential. Our business started during the pandemic after our gym put us on unemployment. Our clients needed safe alternatives to workout out in crowded and dirty places.
What's your biggest accomplishment as a business owner?
That we have been able to learn as we go and adapt and flow with the many changes we have faced over the last two years! We also host a successful podcast that has over 100,000 downloads worldwide.
What's one of the hardest things that come with being a business owner?
Deciding when your work has been "enough"! We always want to keep pushing to help more people, but we've had to learn how to be patient and enjoy the growth process.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- START. Just get started and improve as you go. Don't wait until you have everything "perfect."
- Your clients and customers are your most valuable resource; treat them extremely well.
- Take time to be clear about your personal definition of "success." It doesn't have to be the same as anyone else's definition.
Is there anything else you'd like to share?
Anyone can reach out on our website to schedule a complimentary session to help create a plan! We're always here to help.
Where can people find you and your business?
Website: https://www.myboundlessbody.com/
Facebook: https://www.facebook.com/MyBoundlessBody
Instagram: https://www.instagram.com/bethanyalysruff/
If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.
Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.