Interested in starting your own entrepreneurial journey in wine but unsure what to expect? Then read up on our interview with Bruce Murray, Founder of Boundary Breaks, located in Lodi, NY, USA.

What's your business, and who are your customers?

We produce Riesling and Cabernet Franc wines in the Finger Lakes region of New York. Our customers are consumers interested in wine, most of whom live in the northeastern United States.

Tell us about yourself

After many years as an entrepreneur in digital media businesses, I chose to move into a much different business that would allow me to continue to work long past retirement age. My wife and I now live in a beautiful rural community and are part of a small team that works closely together to produce outstanding wine.

What's your biggest accomplishment as a business owner?

We have been patient and accepted that success in a crowded field like wine would not happen overnight. We believe it will take about 25 years from when we started for us to feel as if we have completed our work here at Boundary Breaks.

What's one of the hardest things that comes with being a business owner?

All the challenges roll up to the top. So, as the owner, we spend the majority of our time on problems that members of our team, for whatever reason, have not been able to solve.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

This is my fourth entrepreneurial undertaking. The most important thing is to learn each time. Even if the first one is not successful, you should not be afraid to undertake the next one.

Where can people find you and your business?

Website: https://boundarybreaks.com/
Facebook: https://web.facebook.com/BoundaryBreaks/
Instagram: https://www.instagram.com/boundarybreaks/
Twitter: https://twitter.com/Murray14860
LinkedIn: https://www.linkedin.com/in/brucemurraynyc/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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