Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Summyr Zuern, owner of Board & Graze WI, located in Slinger, WI, USA.

What's your business, and who are your customers?

My business was created to make hosting & enjoying food easy and fun to look at as well as something to talk about!! If you like to entertain, you are my customer. If you want to eat, you are my customer! If you love a convenient, custom-made grazing board that is both beautiful and delicious, then you are my customer. :)

Tell us about yourself

I started this small business very close to the start of a worldwide pandemic! Previously, I made grazing boards for almost every family event and was nudged towards selling these creations by my sister-in-law!

I'd like to think I got my creativity from my mom, who could craft something so beautiful out of a paper bag! I daydream of beautiful grazing boards and making each one absolutely perfect for each customer.

Some people will call it a charcuterie board, but it's not a typical charcuterie board. It's something more special, appealing, attractive, and much more practical. I call it a grazing board. I craft these one-of-a-kind grazing boards atop a beautiful piece of wood that is yours to keep after it's delivered right to your door!

What's your biggest accomplishment as a business owner?

I don't feel like I have made my biggest accomplishment yet business-wise. However, every single time a positive review is given or someone tells me how much they loved their board, I know I have accomplished my only business goal.

What's one of the hardest things that come with being a business owner?

How do you know you are making the right decision? That's the most difficult part of owning a business in my mind. Always contemplating if you're making the best choices both personally and for your business.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Being in only the 2nd year of my business, I feel like I could really benefit from tips on how to grow a business. My mind remains open to accepting new opportunities when it comes to my business.

Where can people find you and your business?

Website: https://www.boardandgrazewi.com/
Facebook: https://www.facebook.com/boardandgrazewi/
Instagram: https://www.instagram.com/board_and_graze_wi/


If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.

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